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Elevate your marketing approach by leveraging AI to create engaging experiences that drive exceptional outcomes in acquiring, engaging, and retaining customers. Our platform offers a unique insight into consumer behavior that outshines typical SaaS offerings. Experience how interactions driven by emotional intelligence can enhance your revenue while also reducing expenses. By employing AI-powered emotional intelligence, you can effectively connect with your customers and fine-tune your marketing strategies. Seamlessly incorporate our solution into your existing technology with minimal coding effort required. Our purpose-driven workflows and playbooks tailored for acquisition, retention, and engagement make the onboarding process straightforward. With comprehensive reporting and sophisticated predictive AI/ML features, you’ll achieve greater results in a fraction of the time. Gain deep psychographic insights into your target demographics, allowing you to predict their needs and desires accurately. Investigate how these AI-boosted emotionally intelligent experiences can revolutionize your business operations. Furthermore, the Zenapse central hub facilitates optimization and monitors performance improvements, helping you maintain a competitive advantage. This holistic strategy equips organizations to not only navigate but also flourish in a rapidly changing environment, ensuring long-term success and adaptability.
What is ADARA Cortex?
ADARA Cortex signifies a groundbreaking evolution in our array of data solutions, delivering essential insights into traveler behavior that empower hyper-personalization in all digital marketing efforts. This cutting-edge platform leverages real-time travel intentions and consumer preferences gathered from a vast network of over 850 million active traveler profiles within ADARA’s Data Co-op, emphasizing interactions that extend beyond the immediate reach of your brand. By enhancing digital marketing initiatives, ADARA Cortex significantly boosts return on investment across various consumer engagement platforms, such as programmatic advertising, search engines, social media, television, email campaigns, and websites. As a prime example, one major airline employed ADARA's data to enhance the efficiency of its bidding strategies in paid Google Search campaigns, leading to an impressive 29% decrease in cost-per-acquisition and an astonishing 95% increase in click-through rates for unbranded search terms. Additionally, ADARA Cortex provides a personalized data experience through the Cortex Catalog, a user-friendly self-service platform designed for users to discover, evaluate, and activate the data sets that align with their unique needs. This comprehensive approach to data application not only simplifies marketing strategies but also equips brands with the tools necessary to effectively seize new travel trends. Ultimately, ADARA Cortex sets a new standard in the industry by merging advanced analytics with actionable insights.
Integrations Supported
AWS Marketplace
Hedgehog
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Zenapse
Company Location
United States
Company Website
www.zenapse.com
Company Facts
Organization Name
ADARA
Date Founded
2005
Company Location
United States
Company Website
adara.com/cortex/
Categories and Features
eCommerce Marketing
AB Testing
Abandoned Cart Email
Analytics / ROI Tracking
Customer Data Profiles
Dynamic Content
Email Marketing
Email Personalization
Facebook Ads
Google Ads
Product Recommendations
Push Notifications
Retargeting
SMS Marketing
Search Marketing
Segmentation
Signup Forms & Popups
Social Marketing
Triggered Emails
Website Visitor Tracking
eCommerce Personalization
A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights
Personalization
A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization
Categories and Features
Personalization
A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization