Audiense Reviews & Ratings

Audiense

5.0 out of 5 stars

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ease 0 out of 5 stars
features 0 out of 5 stars
design 0 out of 5 stars
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Total 5 out of 5 stars
ease 5 out of 5 stars
features 5 out of 5 stars
design 5 out of 5 stars
support 5 out of 5 stars

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What is Zinklar?

This groundbreaking automated SaaS solution allows businesses to connect with customers continuously, delivering unmatched insights into consumer behaviors and preferences thanks to its deep integration with consumption data. In an era where customers are always online, they can provide immediate feedback via their smartphones whenever necessary. Such unique access enables you to better identify and respond to pivotal moments that affect consumer choices. By integrating both external and internal data streams, you can develop an extensive understanding of your target market while enriching your customer database. This process yields essential insights that help you evaluate and contrast the varying perceptions held by consumers and clients alike. Furthermore, our intuitive DIY platform, equipped with powerful CRM features and smooth API connectivity to prominent global market research panels, realigns consumer focus in the heart of your strategic planning. This comprehensive strategy not only positions your business to react swiftly but also empowers it to anticipate and fulfill consumer demands effectively, ensuring sustained growth and success.

What is Audiense?

Audiense specializes in identifying and comprehending any audience that is significant to you, regardless of how niche or distinctive it may be. With the ability to effortlessly generate reports using various filters like demographics, user profiles, affinities, and job roles, you can achieve highly tailored audiences and segments. This capability empowers you to enhance your marketing decisions, refine your targeting strategies, bolster relevance, and execute high-impact campaigns on a larger scale. The challenges we aim to address include the fact that traditional consumer research tends to be labor-intensive, inflexible, and costly. We enable the integration of social data into strategic planning, which is often overlooked. Furthermore, personalization and brand strategy have become overly tactical, potentially undermining performance marketing initiatives. What sets Audiense apart is our Audiense Insights platform, which creates audience segments based on the connections among individuals, essentially mapping out “Who knows who.” By understanding the relationships between consumers, we can deduce shared interests and affinities, illuminating how they are interconnected. Our distinctive approach to social consumer segmentation establishes a robust data foundation that not only aids in persona development but also enhances comprehension of crucial audiences and uncovers new audience possibilities, ultimately driving more effective marketing strategies.

Media

Media

Integrations Supported

Integrations Supported

Brandwatch
Buffer
Hootsuite
Lumen by Talkwalker
Meltwater
Pulsar Platform
X (Twitter)

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

Starting at $79/month for Audiense Connect (Twitter Marketing)
Starting at $696/month for Audiense Insights (Audience Insights)
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Online Training

Training Options

Documentation Hub
Webinars

Company Facts

Organization Name

Zinklar

Date Founded

2015

Company Location

Spain

Company Website

zinklar.com/platform/

Company Facts

Organization Name

Audiense

Date Founded

2011

Company Location

United Kingdom

Company Website

audiense.com

Categories and Features

Brand Intelligence

Not specified

User Research

Not specified

Categories and Features

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Brand Intelligence

Not specified

Influencer Marketing

Influencer Discovery
Social Media Monitoring

Market Research

Benchmarking
Data Management
Sample Management

Marketing Analytics

Social Media Metrics

Performance Marketing

Not specified

Social Media Analytics Tools

Campaign Analytics
Competitor Monitoring
Customizable Reports
Engagement Tracking
Multi-Channel Data Collection

Social Media Marketing

Analytics
Keyword Filtering
Multi-Account Management

Social Media Monitoring

Audience Segmentation
Competitive Analysis
Dashboard

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