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What is ZoomInfo Marketing?
Uncover potential customers poised for purchase by researching pertinent topics and keywords on the web. You can access a vast database of over 65 million direct phone numbers and more than 150 million authenticated email addresses. Tailor your account landscape with more than 300 attributes, insights, and recent activities for precise targeting. Launch effective display and social media advertising campaigns aimed at potential clients, focusing on their job titles, management levels, and departments within organizations showing intent to buy. Target high-value accounts and key decision-makers in your desired market to enhance your outreach efforts. Begin your marketing initiatives by utilizing premium buyer intent signals, industry knowledge, and technographic data. Ensure smooth integration with your CRM and marketing automation systems to facilitate efficient cross-platform targeting. Motivate website visitors to interact and convert into leads, whether by starting conversations or filling out forms. By taking advantage of real-time insights and examining on-page behaviors, you can successfully engage, nurture, and convert a larger pool of website visitors into significant leads. This comprehensive strategy guarantees that your marketing initiatives are not only streamlined but also exceptionally effective in boosting conversions while fostering long-term relationships with your audience.
What is Acquisio?
Our lead sizing tool is tailored to empower your sales team, allowing them to efficiently pre-qualify prospective clients and engage in more impactful conversations. By encouraging representatives to ask targeted questions and assess the answers, this tool significantly improves the sales methodology. Furthermore, by providing essential customer insights and additional sales enablement tools such as our lead calculator, your team can effectively convert potential leads in an instant. You will also be able to streamline administrative tasks by utilizing existing templates to create new client accounts; simply input the necessary business information, select a suitable template, and launch campaigns in a matter of minutes. In addition, our local product includes the Lead and Traffic Estimator, which offers your sales representatives accurate forecasts regarding lead generation from their initiatives. By harnessing our vast database of local advertising activities and implementing a series of qualifying questions, Acquisio Turing evaluates average CPCs for specific keywords across different sectors and regions, allowing it to recommend the most advantageous package. This tool is accompanied by a strategically planned media budget to ensure optimal results and expected conversion rates, making your sales approach both streamlined and effective. With such a wealth of resources at their fingertips, your sales representatives can confidently navigate the intricacies of client engagement, leading to improved outcomes and greater success. They will not only enhance their sales performance but also cultivate stronger relationships with potential clients.
Integrations Supported
Call Sumo
CallTrackingMetrics
Car Wars
Convirza
Delacon
Flows
Lyftrondata
Marchex
Marketo
MetaRouter
Integrations Supported
Call Sumo
CallTrackingMetrics
Car Wars
Convirza
Delacon
Flows
Lyftrondata
Marchex
Marketo
MetaRouter
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
ZoomInfo
Date Founded
2007
Company Location
United States
Company Website
www.zoominfo.com/products/marketing
Company Facts
Organization Name
Acquisio
Date Founded
2003
Company Location
Canada
Company Website
www.acquisio.com
Categories and Features
Account Based Marketing
Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification
Buyer Intent
B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring
Campaign Management
Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign
Chatbot
Call to Action
Context and Coherence
Human Takeover
Inline Media / Videos
Machine Learning
Natural Language Processing
Payment Integration
Prediction
Ready-made Templates
Reporting / Analytics
Sentiment Analysis
Social Media Integration
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling
Lead Management
Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking
Marketing Analytics
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics
Categories and Features
Campaign Management
Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign
PPC
A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder
Social Media Advertising
Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions