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What is ZoomInfo Marketing?

Uncover potential customers poised for purchase by researching pertinent topics and keywords on the web. You can access a vast database of over 65 million direct phone numbers and more than 150 million authenticated email addresses. Tailor your account landscape with more than 300 attributes, insights, and recent activities for precise targeting. Launch effective display and social media advertising campaigns aimed at potential clients, focusing on their job titles, management levels, and departments within organizations showing intent to buy. Target high-value accounts and key decision-makers in your desired market to enhance your outreach efforts. Begin your marketing initiatives by utilizing premium buyer intent signals, industry knowledge, and technographic data. Ensure smooth integration with your CRM and marketing automation systems to facilitate efficient cross-platform targeting. Motivate website visitors to interact and convert into leads, whether by starting conversations or filling out forms. By taking advantage of real-time insights and examining on-page behaviors, you can successfully engage, nurture, and convert a larger pool of website visitors into significant leads. This comprehensive strategy guarantees that your marketing initiatives are not only streamlined but also exceptionally effective in boosting conversions while fostering long-term relationships with your audience.

What is Leadrax?

Leadrax is a specialized platform that enhances B2B sales intelligence and lead data, designed to aid teams in more effectively targeting prospects through precise datasets that improve outreach, prospecting, and the overall integrity of their sales pipeline. By combining real-time discovery with authenticated contact details, Leadrax ensures a remarkable accuracy rate for emails (95%) and phone numbers obtained from trustworthy sources, which empowers users to categorize data according to technology usage, company characteristics, and buyer roles, enabling teams to quickly connect with essential decision-makers, enrich their CRM systems, and craft more effective outbound and account-based marketing initiatives. The platform prioritizes technographic intelligence, providing valuable insights into the specific tools and technology stacks that companies are using or switching from, and it also features global and niche filters that account for industry type, company size, and functional roles, facilitating the creation of highly tailored campaigns. Furthermore, Leadrax’s holistic approach equips sales teams to fine-tune their outreach strategies and boost engagement with prospective clients, ultimately driving better results in their sales efforts. Through this comprehensive support, organizations can expect to see a significant improvement in their overall sales performance.

Media

Media

Integrations Supported

HubSpot CRM
HubSpot Customer Platform
Salesforce
Google Sheets
Mailchimp
Make
Marketo
Microsoft Excel
NeverBounce
Salesforce Marketing Cloud Account Engagement
Zapier
Zoho CRM
ZoomInfo
ZoomInfo Chat
ZoomInfo Copilot
ZoomInfo Engage
ZoomInfo Operations
ZoomInfo Sales
n8n

Integrations Supported

HubSpot CRM
HubSpot Customer Platform
Salesforce
Google Sheets
Mailchimp
Make
Marketo
Microsoft Excel
NeverBounce
Salesforce Marketing Cloud Account Engagement
Zapier
Zoho CRM
ZoomInfo
ZoomInfo Chat
ZoomInfo Copilot
ZoomInfo Engage
ZoomInfo Operations
ZoomInfo Sales
n8n

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$29 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

ZoomInfo

Date Founded

2007

Company Location

United States

Company Website

www.zoominfo.com/products/marketing

Company Facts

Organization Name

Leadrax

Date Founded

2021

Company Location

India

Company Website

leadrax.com

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Chatbot

Call to Action
Context and Coherence
Human Takeover
Inline Media / Videos
Machine Learning
Natural Language Processing
Payment Integration
Prediction
Ready-made Templates
Reporting / Analytics
Sentiment Analysis
Social Media Integration

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Categories and Features

Sales Intelligence

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

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