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What is ZypMedia?

ZypTV is a programmatic platform crafted to bridge the gap between media buyers and streaming TV advertisers, allowing them to reach local audiences on various devices. It supports both national and local brands that contribute meaningfully to our everyday experiences, thereby enriching our communities and neighborhoods. By providing ad-supported local news and entertainment, ZypTV fosters interaction between users and the businesses that are essential to their regions. With the incorporation of a demand-side platform, ZypTV amplifies the reach and impact of traditional local media, enabling smaller businesses to connect with their target customers more effectively. The rise of streaming TV has notably altered consumer habits, equipping local broadcast media with the benefits of digital advertising. Nonetheless, executing local programmatic streaming TV involves distinct challenges, particularly because of the vast scale and automation required to oversee numerous small, geo-targeted campaigns at once, highlighting the intricacies and innovations necessary in this sector. As the landscape continues to evolve, it becomes increasingly crucial for advertisers and consumers to adapt to emerging technologies for optimal engagement. The ongoing transformation in media consumption patterns further emphasizes the need for platforms like ZypTV to stay ahead of the curve.

What is Adomni?

Out-of-home advertising (OOH) offers a unique opportunity to create significant relationships in the physical world while simultaneously boosting interactions on social media platforms. By leveraging a variety of 40 digital venue types from leading media owners, you can ensure your message reaches your audience no matter where they are. The task of locating digital out-of-home screens can be reduced from several days or even weeks to just a matter of minutes, making the process incredibly efficient. You have the ability to target specific geographic areas, points of interest, media formats, and audience demographics, allowing you to connect effectively with your desired consumers. With clear CPM pricing and access to targeted screens, real-time mapping, and performance analytics are always at your disposal. Our skilled team specializing in digital out-of-home advertising is ready to help you design, distribute, and implement a successful campaign strategy. Monitoring proof of play reports is made simple, enabling you to track your campaign's performance with ease. Furthermore, you can readily obtain detailed reports on key performance indicators and brand lift metrics, which offer crucial insights into the success of your advertising initiatives. This thorough approach guarantees that your campaigns are not only strategically planned but also flexible enough to adapt for optimal outcomes, ensuring that your brand remains relevant and engaging in a rapidly changing market. By continually refining your strategy based on these insights, you can maximize the impact of your OOH advertising efforts.

Media

Media

Integrations Supported

Kochava
SeenLabs

Integrations Supported

Kochava
SeenLabs

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

ZypMedia

Company Location

United States

Company Website

www.zypmedia.com

Company Facts

Organization Name

Adomni

Company Location

United States

Company Website

www.adomni.com

Categories and Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

Categories and Features

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