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What is ad:personam?

Ad:personam is an innovative self-serve demand-side platform (DSP) that utilizes the Xandr Microsoft DSP API, catering specifically to the programmatic marketing needs of small enterprises, startups, and agencies. By removing financial obstacles, it empowers a wider audience to engage with programmatic advertising solutions. The platform provides diverse purchasing options, such as Contextual Targeting and Audience Target Groups, and includes features for Connected TV, Video & Audio Campaigns, as well as Retargeting. Additionally, it supports various ad formats, such as GIF, JPEG, PNG, HTML5, and audio and video files. The integration with Google Looker offers real-time dashboards for performance tracking and reporting, while the Smart Templates feature facilitates quick campaign setups. Moreover, built-in tools for fraud detection and site whitelisting/blocklisting enhance the integrity of ad interactions. With access to an extensive range of global data and inventory providers, including video, audio, and CTV, Ad:personam creates opportunities for reaching premium audiences across various platforms. This comprehensive approach ensures that even the smallest businesses can effectively navigate the complexities of digital advertising.

What is Bidsopt?

Bidsopt stands out as a dependable partner for extensive campaign management in both digital and social arenas. By leveraging our vast array of programmatic advertising solutions, you can craft a variety of performance-driven campaigns, branding strategies, and promotional activities, such as boosting app downloads or increasing foot traffic to retail locations, utilizing our advanced native, rich media, and video ad formats. Brand awareness reflects the ability of customers to recognize or recall a specific brand. By driving traffic to your website or application, you can encourage user engagement and attract a larger number of unique visitors, enhancing your overall reach. Our platform supports efficient customer acquisition campaigns through programmatic and social media channels, ensuring you get the most out of your advertising efforts. At Bidsopt, we work hand in hand with brands and agencies to identify the most effective strategies for each campaign, guaranteeing impactful advertising experiences across a multitude of devices. Furthermore, our real-time performance analytics provide valuable insights into how audiences engage with your brand across various platforms, enabling you to refine and tailor your approach for maximum effectiveness. Ultimately, our mission is to seamlessly connect you with your target audience across diverse devices while simultaneously improving overall campaign outcomes, leading to sustained growth and success in your marketing efforts.

Media

Media

Integrations Supported

ChatGPT
Google Cloud BigQuery
Looker
Xandr

Integrations Supported

ChatGPT
Google Cloud BigQuery
Looker
Xandr

API Availability

Has API

API Availability

Has API

Pricing Information

€149/month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

ad:personam

Date Founded

2021

Company Location

Germany

Company Website

www.adpersonam.io

Company Facts

Organization Name

Bidsopt

Date Founded

2014

Company Location

Singapore

Company Website

www.bidsopt.com

Categories and Features

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

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