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What is ad:personam?

Ad:personam is an innovative self-serve demand-side platform (DSP) that utilizes the Xandr Microsoft DSP API, catering specifically to the programmatic marketing needs of small enterprises, startups, and agencies. By removing financial obstacles, it empowers a wider audience to engage with programmatic advertising solutions. The platform provides diverse purchasing options, such as Contextual Targeting and Audience Target Groups, and includes features for Connected TV, Video & Audio Campaigns, as well as Retargeting. Additionally, it supports various ad formats, such as GIF, JPEG, PNG, HTML5, and audio and video files. The integration with Google Looker offers real-time dashboards for performance tracking and reporting, while the Smart Templates feature facilitates quick campaign setups. Moreover, built-in tools for fraud detection and site whitelisting/blocklisting enhance the integrity of ad interactions. With access to an extensive range of global data and inventory providers, including video, audio, and CTV, Ad:personam creates opportunities for reaching premium audiences across various platforms. This comprehensive approach ensures that even the smallest businesses can effectively navigate the complexities of digital advertising.

What is Edge226?

Edge226 is a comprehensive mobile advertising platform built to help app developers and marketers achieve scalable growth through data-driven strategies. It offers a performance DSP powered by artificial intelligence that optimizes campaigns to target high-value users across a vast global network. The platform provides access to 99% of mobile inventory, enabling businesses to reach users in multiple markets and regions. Edge226 includes connected TV and linear TV advertising solutions that use predictive analytics to enhance targeting and engagement. Its SSP solution allows publishers to maximize ad revenue by connecting with high-quality demand sources and improving ad performance. The platform operates on an outcome-based pricing model, where advertisers only pay for completed actions that generate value. Machine learning algorithms continuously analyze data to determine the most effective audiences, creatives, and campaign strategies. Edge226 supports a wide range of industries, including fintech, gaming, e-commerce, streaming, and travel. It helps businesses drive meaningful user acquisition by focusing on quality over quantity. The platform also provides tools for campaign optimization, performance tracking, and audience segmentation. By leveraging advanced analytics, it enables advertisers to make informed decisions and improve results. Edge226 is designed to scale efficiently, handling large volumes of traffic while maintaining performance. By combining global reach, AI optimization, and outcome-based pricing, it empowers businesses to maximize return on advertising investment.

Media

Media

Integrations Supported

ChatGPT
Google Cloud BigQuery
Looker
Xandr

Integrations Supported

ChatGPT
Google Cloud BigQuery
Looker
Xandr

API Availability

Has API

API Availability

Has API

Pricing Information

€149/month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

ad:personam

Date Founded

2021

Company Location

Germany

Company Website

www.adpersonam.io

Company Facts

Organization Name

Edge226

Date Founded

2006

Company Location

United States

Company Website

www.echo226.com

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