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What is comScore?
Integrate a variety of data sources to identify and capitalize on new opportunities that drive business expansion. Build your organization around the groundbreaking evaluation of media performance across multiple platforms. Acquire deep insights into the success of your media and marketing initiatives, empowering you to improve ROI and make confident, well-informed choices. The ability to measure across platforms is vital for successfully navigating the complexities of the current media landscape, ensuring that business decisions rely on robust data. We support leading media companies, brands, and advertisers in forging essential connections to scale their operations. Utilize a powerful array of audience, contextual, and cookie-free predictive targeting solutions to effectively reach cross-platform audiences. We facilitate programmatic advertisers in accessing valuable target demographics via their chosen DMP or DSP for campaigns that cover digital, mobile, CTV, DOOH, and podcasts. By embracing these cutting-edge strategies, businesses can not only adjust to the evolving media landscape but also excel within it, paving the way for sustained success. With the right approach, organizations can transform challenges into opportunities for growth.
What is ad:personam?
Ad:personam is an innovative self-serve demand-side platform (DSP) that utilizes the Xandr Microsoft DSP API, catering specifically to the programmatic marketing needs of small enterprises, startups, and agencies. By removing financial obstacles, it empowers a wider audience to engage with programmatic advertising solutions. The platform provides diverse purchasing options, such as Contextual Targeting and Audience Target Groups, and includes features for Connected TV, Video & Audio Campaigns, as well as Retargeting. Additionally, it supports various ad formats, such as GIF, JPEG, PNG, HTML5, and audio and video files. The integration with Google Looker offers real-time dashboards for performance tracking and reporting, while the Smart Templates feature facilitates quick campaign setups. Moreover, built-in tools for fraud detection and site whitelisting/blocklisting enhance the integrity of ad interactions. With access to an extensive range of global data and inventory providers, including video, audio, and CTV, Ad:personam creates opportunities for reaching premium audiences across various platforms. This comprehensive approach ensures that even the smallest businesses can effectively navigate the complexities of digital advertising.
Integrations Supported
Bright Analytics
Brightspot
Codename One
Contentsquare
Convert Experiences
Faraday
Flowplayer
GaleForceMedia
Ketch
Looker
Integrations Supported
Bright Analytics
Brightspot
Codename One
Contentsquare
Convert Experiences
Faraday
Flowplayer
GaleForceMedia
Ketch
Looker
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided
Free Version
Free Trial Offered?
Pricing Information
€149/month
Try ad:personam's Self Serve Programmatic Advertising DSP for free and gain access to a range of features. With no expiration date on our free plan, take the time to explore and get comfortable with our platform. When you're ready to launch your campaigns, simply upgrade to one of our plans to go live with your advertising. No minimum Self Serve DSP
Free Version
Free Trial Offered?
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
comScore
Company Location
United States
Company Website
www.comscore.com
Company Facts
Organization Name
ad:personam
Date Founded
2021
Company Location
Germany
Company Website
www.adpersonam.io
Categories and Features
Marketing Analytics
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics