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What is e-X Advertising Intelligence Platform?

The e-X Advertising Intelligence Platform combines one of the most extensive digital media presences worldwide with proprietary audience insights and advanced technology, all designed to boost the success of digital advertising initiatives. It is meticulously developed to meet and exceed the demands of contemporary advertisers. By encompassing every facet from creative development and ad positioning to performance analysis, it enables us to provide: high-impact creative formats that offer consistent performance across different media and devices, accurate targeting to engage relevant audiences on a broad scale, ad placement across various screens in premium environments, and uniform metrics that apply to all advertising formats. Our contextualization engine is a notable industry leader, functioning at the page level to understand the interests and intentions associated with each visit on our platform. By utilizing distinctive, interest-centered audience data, we equip advertisers to pinpoint and engage the appropriate audiences, thereby enhancing the modeling, targeting, and optimization of their online campaigns with impressive efficiency. Furthermore, our platform not only improves advertising efficacy but also cultivates a stronger connection between brands and their intended consumers, fostering an environment of mutual engagement and brand loyalty. Through this innovative approach, advertisers can achieve unprecedented results in their campaigns.

What is AdsCompass?

A type of advertising that merges visuals and headlines with a website’s content is known as native advertising, which is intentionally placed in prominent areas of the page to achieve remarkable engagement and interaction rates. This advertising method often outperforms other types, as users show a greater willingness to click on these ads, leading to higher rates of product purchases or conversions. By seamlessly integrating into the site’s layout, native ads can achieve impressive click-through rates (CTR). On the other hand, in-page push ads, which resemble conventional push notifications, do not necessitate user subscriptions to be seen; they appear on the website as users navigate, acting like a native side banner that includes a title, a concise description, and an icon. This design not only augments user experience but also significantly boosts overall engagement. Furthermore, this creative advertising strategy not only enhances visibility but also promotes a more natural connection with the target audience, ultimately leading to a more effective marketing approach.

Media

Media

Integrations Supported

DV Publisher Suite
LiveRamp
Oracle Cloud Infrastructure
PubMatic
Salesforce

Integrations Supported

DV Publisher Suite
LiveRamp
Oracle Cloud Infrastructure
PubMatic
Salesforce

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Exponential

Date Founded

2001

Company Location

United States

Company Website

exponential.com/e-x-advertising-platform/

Company Facts

Organization Name

AdsCompass

Date Founded

2013

Company Location

China

Company Website

adscompass.com

Categories and Features

Categories and Features

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