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What is eCHO?

With eCHO's Truth-in-B2B-Intent, Company Velocity equips savvy B2B and Account Based Marketers to adeptly generate and rank account lists informed by intent and engagement within their technology ecosystems. Given the prolonged nature of the B2B Sales Cycle, it becomes paramount for Sales and Marketing teams to collaborate seamlessly, facilitating interactions across various departments. Moreover, effective decisions regarding which accounts and locations to engage must be made judiciously to maximize impact. Surely, a more efficient method to navigate this process must exist. Envision the ability to connect with your customers before they contemplate leaving and reaching out to prospective clients before they consider your competitors. This is exactly where eCHO's Truth-in-B2B-Intent shines, providing the predictive insights needed through topic Velocity, enabling you to prioritize accounts for engagement effectively and consequently shorten the overall sales cycle. By correlating your CRM data with intent signals, eCHO Truth-in-B2B-Intent produces invaluable predictive insights that can revolutionize your marketing tactics. This cutting-edge approach not only refines your decision-making process but also fosters deeper, more impactful interactions with your target audience, ultimately leading to enhanced business relationships and increased sales opportunities.

What is Path2Response?

We differentiate ourselves from traditional data cooperatives by employing our unique algorithms to integrate conventional data, like individual purchasing habits, with the cutting-edge and largely untapped area of online browsing behavior and buyer intent. This innovative combination of information not only improves the effectiveness of standard Coop lists but also allows us to identify previously unrecognized website visitors for targeted direct mail campaigns. While a typical data cooperative might see two shoppers who bought shoes last month as indistinguishable, sharing similar buying histories and equal probabilities for future purchases, we at Path2Response uncover a more intricate narrative; one buyer is satisfied with their selection, whereas the other is still actively seeking a second pair of shoes online. Both consumers hold potential value, yet we understand that the latter is currently in a buying mindset, showcasing a clear intent to acquire another pair. This deeper insight empowers us to customize our outreach strategies, enabling us to connect with the most relevant customers precisely when they are ready to engage. By recognizing the subtle differences in consumer behavior, we can optimize our marketing efforts and drive more impactful results.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

180byTwo

Date Founded

2017

Company Location

United States

Company Website

180bytwo.com

Company Facts

Organization Name

Path2Response

Date Founded

2013

Company Location

United States

Company Website

path2response.com

Categories and Features

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Categories and Features

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Direct Mail Automation

A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
List Scrubbing
Mailing List Purchasing
Mailing Services Integration
Pre-made Templates
Printing Services Integration
Response Alerts

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