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            What is Digital Marketing Center?
                Microsoft Advertising has launched a groundbreaking platform called the Digital Marketing Center, stemming from the Microsoft Garage initiative. This innovative tool aims to support small and medium-sized businesses in managing their digital marketing initiatives, integrating not just Microsoft Advertising but also prominent advertising and social media platforms like Google Ads, Facebook, Twitter, and Instagram. By consolidating these resources, the Digital Marketing Center facilitates a more cohesive marketing strategy, ultimately boosting the online visibility of these enterprises. Additionally, this platform empowers users to efficiently track their marketing performance across various channels, ensuring they can make data-driven decisions to optimize their campaigns.
            
        
            Integrations Supported
            
                
    Facebook
            
            
        
        
    
        
        
            
                
    Google Ads
            
            
        
        
    
        
        
            
                
    Instagram
            
            
        
        
    
        
        
            
                
    X (Twitter)
            
            
        
        
    
        
        
            
                
    Amazon Elastic Container Service (Amazon ECS)
            
            
        
        
    
        
        
            
                
    Amazon Web Services (AWS)
            
            
        
        
    
        
        
            
                
    Canva
            
            
        
        
    
        
        
            
                
    Google Calendar
            
            
        
        
    
        
        
            
                
    Google Drive
            
            
        
        
    
        
        
            
                
    Intercom
            
            
        
        
    
                
                    
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
                
            Integrations Supported
            
                
    Facebook
            
            
        
        
    
        
        
            
                
    Google Ads
            
            
        
        
    
        
        
            
                
    Instagram
            
            
        
        
    
        
        
            
                
    X (Twitter)
            
            
        
        
    
        
        
            
                
    Amazon Elastic Container Service (Amazon ECS)
            
            
        
        
    
        
        
            
                
    Amazon Web Services (AWS)
            
            
        
        
    
        
        
            
                
    Canva
            
            
        
        
    
        
        
            
                
    Google Calendar
            
            
        
        
    
        
        
            
                
    Google Drive
            
            
        
        
    
        
        
            
                
    Intercom
            
            
        
        
    
                
                    
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
                
            API Availability
            
                Has API
            
            
        
        
    
                API Availability
            
                Has API
            
            
        
        
    
                Pricing Information
        $59.00/month/user
        
    
    
    
        
        
            
                Free Trial Offered?
            
            
        
        
    
        
        
            
                Free Version
            
            
        
        
    
            Pricing Information
        Pricing not provided.
        
        
    
    
    
        
        
            
                Free Trial Offered?
            
            
        
        
    
        
        
            
                Free Version
            
            
        
        
    
            Supported Platforms
            
                SaaS
            
            
        
        
    
        
        
            
                Android
            
            
        
        
    
        
        
            
                iPhone
            
            
        
        
    
        
        
            
                iPad
            
            
        
        
    
        
        
            
                Windows
            
            
        
        
    
        
        
            
                Mac
            
            
        
        
    
        
        
            
                On-Prem
            
            
        
        
    
        
        
            
                Chromebook
            
            
        
        
    
        
        
            
                Linux
            
            
        
        
    
                Supported Platforms
            
                SaaS
            
            
        
        
    
        
        
            
                Android
            
            
        
        
    
        
        
            
                iPhone
            
            
        
        
    
        
        
            
                iPad
            
            
        
        
    
        
        
            
                Windows
            
            
        
        
    
        
        
            
                Mac
            
            
        
        
    
        
        
            
                On-Prem
            
            
        
        
    
        
        
            
                Chromebook
            
            
        
        
    
        
        
            
                Linux
            
            
        
        
    
                Customer Service / Support
            
                Standard Support
            
            
        
        
    
        
        
            
                24 Hour Support
            
            
        
        
    
        
        
            
                Web-Based Support
            
            
        
        
    
                Customer Service / Support
            
                Standard Support
            
            
        
        
    
        
        
            
                24 Hour Support
            
            
        
        
    
        
        
            
                Web-Based Support
            
            
        
        
    
                Training Options
            
                Documentation Hub
            
            
        
        
    
        
        
            
                Webinars
            
            
        
        
    
        
        
            
                Online Training
            
            
        
        
    
        
        
            
                On-Site Training
            
            
        
        
    
                Training Options
            
                Documentation Hub
            
            
        
        
    
        
        
            
                Webinars
            
            
        
        
    
        
        
            
                Online Training
            
            
        
        
    
        
        
            
                On-Site Training
            
            
        
        
    
                Company Facts
Organization Name
Eclincher
Date Founded
2012
Company Location
United States
Company Website
eclincher.com
Company Facts
Organization Name
Microsoft
Date Founded
1975
Company Location
United States
Company Website
www.microsoft.com/en-us/digital-marketing-center
Categories and Features
Advertising Agency
                                        Campaign Management
                                        
                                    
                                    
                                    
                                        Collaboration
                                        
                                    
                                    
                                    
                                        Document Management
                                        
                                    
                                    
                                    
                                        File Sharing
                                        
                                    
                                    
                                    
                                        Project Management
                                        
                                    
                                    
                                    
                                        Task Management
                                        
                                    
                                    
                                    
                                        Time Tracking
                                        
                                    
                            
                        Social Media Advertising
                                        Ad Buying
                                        
                                    
                                    
                                    
                                        Ad Creation
                                        
                                    
                                    
                                    
                                        Bulk Advertising
                                        
                                    
                                    
                                    
                                        Campaign Management
                                        
                                    
                                    
                                    
                                        Collaboration Tools
                                        
                                    
                                    
                                    
                                        Comment / Reply Moderation
                                        
                                    
                                    
                                    
                                        Digital Asset Management
                                        
                                    
                                    
                                    
                                        Reporting / Analytics
                                        
                                    
                                    
                                    
                                        Retargeting
                                        
                                    
                                    
                                    
                                        Roles / Permissions
                                        
                                    
                            
                        Social Media Analytics Tools
                                        Campaign Analytics
                                        
                                    
                                    
                                    
                                        Competitor Monitoring
                                        
                                    
                                    
                                    
                                        Customizable Reports
                                        
                                    
                                    
                                    
                                        Engagement Tracking
                                        
                                    
                                    
                                    
                                        Influencer Tracking
                                        
                                    
                                    
                                    
                                        Multi-Channel Data Collection
                                        
                                    
                            
                        Social Media Management
                                        Automated Publishing
                                        
                                    
                                    
                                    
                                        Brand Tracking
                                        
                                    
                                    
                                    
                                        Content Management
                                        
                                    
                                    
                                    
                                        Customer Engagement
                                        
                                    
                                    
                                    
                                        Multi-Account Management
                                        
                                    
                                    
                                    
                                        Multi-User Collaboration
                                        
                                    
                                    
                                    
                                        Post Scheduling
                                        
                                    
                                    
                                    
                                        Reporting/Analytics
                                        
                                    
                                    
                                    
                                        Social Media Monitoring
                                        
                                    
                            
                        Social Media Marketing
                                        Analytics
                                        
                                    
                                    
                                    
                                        Automated Publishing
                                        
                                    
                                    
                                    
                                        Contact Management
                                        
                                    
                                    
                                    
                                        Content Management
                                        
                                    
                                    
                                    
                                        Conversion Tracking
                                        
                                    
                                    
                                    
                                        Customer Targeting
                                        
                                    
                                    
                                    
                                        Keyword Filtering
                                        
                                    
                                    
                                    
                                        Multi-Account Management
                                        
                                    
                                    
                                    
                                        Post Scheduling
                                        
                                    
                            
                        Social Media Monitoring
                                        Audience Segmentation
                                        
                                    
                                    
                                    
                                        Competitive Analysis
                                        
                                    
                                    
                                    
                                        Configurable Alerts
                                        
                                    
                                    
                                    
                                        Customer Engagement
                                        
                                    
                                    
                                    
                                        Dashboard
                                        
                                    
                                    
                                    
                                        Impact Scoring
                                        
                                    
                                    
                                    
                                        Influencer Tracking
                                        
                                    
                                    
                                    
                                        Reputation Management
                                        
                                    
                                    
                                    
                                        Sentiment Analysis
                                        
                                    
                                    
                                    
                                        Trend Tracking
                                        
                                    
                            
                        Categories and Features
Advertising Agency
                                        Campaign Management
                                        
                                    
                                    
                                    
                                        Collaboration
                                        
                                    
                                    
                                    
                                        Document Management
                                        
                                    
                                    
                                    
                                        File Sharing
                                        
                                    
                                    
                                    
                                        Project Management
                                        
                                    
                                    
                                    
                                        Task Management
                                        
                                    
                                    
                                    
                                        Time Tracking
                                        
                                    
                            
                        Campaign Management
                                        Channel Management
                                        
                                    
                                    
                                    
                                        Contact Database
                                        
                                    
                                    
                                    
                                        Email Marketing
                                        
                                    
                                    
                                    
                                        Event Triggered Actions
                                        
                                    
                                    
                                    
                                        Lead Management
                                        
                                    
                                    
                                    
                                        Multi-Campaign
                                        
                                    
                            
                        Marketing Analytics
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Campaign Management
                                        
                                    
                                    
                                    
                                        Channel Attribution
                                        
                                    
                                    
                                    
                                        Customer Journey Mapping
                                        
                                    
                                    
                                    
                                        Dashboard
                                        
                                    
                                    
                                    
                                        Performance Metrics
                                        
                                    
                                    
                                    
                                        Predictive Analytics
                                        
                                    
                                    
                                    
                                        ROI Tracking
                                        
                                    
                                    
                                    
                                        Social Media Metrics
                                        
                                    
                                    
                                    
                                        Website Analytics
                                        
                                    
                            
                        PPC
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Account Alerts
                                        
                                    
                                    
                                    
                                        Analytics / ROI Tracking
                                        
                                    
                                    
                                    
                                        Bid Management
                                        
                                    
                                    
                                    
                                        Budget Management
                                        
                                    
                                    
                                    
                                        Campaign Management
                                        
                                    
                                    
                                    
                                        Conversion Tracking
                                        
                                    
                                    
                                    
                                        Google / Bing Ads
                                        
                                    
                                    
                                    
                                        Keyword Research Tools
                                        
                                    
                                    
                                    
                                        Keyword Tracking
                                        
                                    
                                    
                                    
                                        Landing Pages / Web Forms
                                        
                                    
                                    
                                    
                                        URL Builder
                                        
                                    
                            
                        Search Engine Marketing (SEM)
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Account Alerts
                                        
                                    
                                    
                                    
                                        Analytics / ROI Tracking
                                        
                                    
                                    
                                    
                                        Bid Management
                                        
                                    
                                    
                                    
                                        Budget Management
                                        
                                    
                                    
                                    
                                        Campaign Management
                                        
                                    
                                    
                                    
                                        Conversion Tracking
                                        
                                    
                                    
                                    
                                        Google / Bing Ads
                                        
                                    
                                    
                                    
                                        Keyword Research Tools
                                        
                                    
                                    
                                    
                                        Keyword Tracking
                                        
                                    
                                    
                                    
                                        Landing Pages / Web Forms
                                        
                                    
                                    
                                    
                                        URL Builder
                                        
                                    
                            
                        Social Media Advertising
                                        Ad Buying
                                        
                                    
                                    
                                    
                                        Ad Creation
                                        
                                    
                                    
                                    
                                        Bulk Advertising
                                        
                                    
                                    
                                    
                                        Campaign Management
                                        
                                    
                                    
                                    
                                        Collaboration Tools
                                        
                                    
                                    
                                    
                                        Comment / Reply Moderation
                                        
                                    
                                    
                                    
                                        Digital Asset Management
                                        
                                    
                                    
                                    
                                        Reporting / Analytics
                                        
                                    
                                    
                                    
                                        Retargeting
                                        
                                    
                                    
                                    
                                        Roles / Permissions
                                        
                                    
                            
                        Social Media Analytics Tools
                                        Campaign Analytics
                                        
                                    
                                    
                                    
                                        Competitor Monitoring
                                        
                                    
                                    
                                    
                                        Customizable Reports
                                        
                                    
                                    
                                    
                                        Engagement Tracking
                                        
                                    
                                    
                                    
                                        Influencer Tracking
                                        
                                    
                                    
                                    
                                        Multi-Channel Data Collection
                                        
                                    
                            
                        Social Media Management
                                        Automated Publishing
                                        
                                    
                                    
                                    
                                        Brand Tracking
                                        
                                    
                                    
                                    
                                        Content Management
                                        
                                    
                                    
                                    
                                        Customer Engagement
                                        
                                    
                                    
                                    
                                        Multi-Account Management
                                        
                                    
                                    
                                    
                                        Multi-User Collaboration
                                        
                                    
                                    
                                    
                                        Post Scheduling
                                        
                                    
                                    
                                    
                                        Reporting/Analytics
                                        
                                    
                                    
                                    
                                        Social Media Monitoring
                                        
                                    
                            
                        Social Media Marketing
                                        Analytics
                                        
                                    
                                    
                                    
                                        Automated Publishing
                                        
                                    
                                    
                                    
                                        Contact Management
                                        
                                    
                                    
                                    
                                        Content Management
                                        
                                    
                                    
                                    
                                        Conversion Tracking
                                        
                                    
                                    
                                    
                                        Customer Targeting
                                        
                                    
                                    
                                    
                                        Keyword Filtering
                                        
                                    
                                    
                                    
                                        Multi-Account Management
                                        
                                    
                                    
                                    
                                        Post Scheduling
                                        
                                    
                            
                         
         
        