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What is eWORDofMOUTH?

eWORDofMOUTH, often known as eWOM, is recognized as the leading cardless loyalty, referral, and rewards system tailored for national chains. This groundbreaking platform effortlessly connects with online ordering systems, mobile platforms, and point of sale technologies. By providing a robust, enterprise-level digital marketing solution, eWOM allows businesses to implement one-time coupon codes, automated loyalty initiatives, email and referral marketing, as well as sophisticated customer segmentation and analytics capabilities. Research from Harris Interactive indicates that an impressive 78% of Millennials favor brands offering loyalty or rewards programs over those that do not. In addition, the advanced features of eWOM significantly reduce obstacles for both consumers and store operators by eliminating the necessity for mobile app downloads, physical loyalty cards, account management, tablets, and complicated redemption processes, thereby improving the overall customer experience. This makes eWOM not only a valuable asset for enhancing customer engagement but also essential for businesses focused on improving retention strategies, ultimately driving sales growth and brand loyalty.

What is Marsello?

Marsello is tailored for retailers operating across multiple channels. By integrating data-driven automation with email, SMS, and loyalty initiatives, it enables effective and focused marketing outcomes. Retailers utilizing Marsello typically see an impressive return on investment of 45 times. The platform is seamlessly connected to your Point of Sale and eCommerce systems, analyzing customer interactions both in-store and online to provide timely, targeted marketing efforts that yield measurable results. Functioning as a comprehensive marketing solution, Marsello gathers customer information from both physical and digital platforms, encourages repeat visits, and fosters ongoing engagement. With Marsello, businesses can craft a cohesive customer experience that enhances loyalty and increases spending. It removes uncertainties from marketing strategies by offering expertly designed email templates and loyalty programs. These resources and automated triggers are instrumental in ensuring that your marketing efforts reach the right audience precisely when they need it. Furthermore, Marsello empowers retailers to adapt their strategies based on real-time data, ensuring ongoing relevance in a competitive marketplace.

Media

Media

Integrations Supported

BigCommerce
Cin7 Inventory Management
Klaviyo
Lightspeed Retail
Loop Subscriptions
Mobinyze
Shopify
ShoppinPal

Integrations Supported

BigCommerce
Cin7 Inventory Management
Klaviyo
Lightspeed Retail
Loop Subscriptions
Mobinyze
Shopify
ShoppinPal

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$49 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

eWORDofMOUTH

Date Founded

2008

Company Location

United States

Company Website

www.ewordofmouth.com

Company Facts

Organization Name

Marsello

Date Founded

2013

Company Location

New Zealand

Company Website

www.marsello.com

Categories and Features

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Referral

Affiliate Marketing
Campaign Management
Contact Management
Employee Referral Management
Feedback Management
Lead Engagement
Loyalty Program
Referral Tracking
Rewards Management

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

SMS Marketing

2-Way Messaging
Artificial Intelligence
Contact Management
MMS
Mass Texting
Message Personalization
Mobile Coupons
Mobile Keywords
Polls / Voting
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win

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