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What is greymatter?

Greymatter, a comprehensive Full Lifecycle CRM, is often referred to as a FL-CRM (pronounced "fulcrum"), serving as a crucial tool that alleviates the burdens associated with administrative tasks while acting as a central pivot for efficiency. This innovative solution effectively dismantles the outdated barriers found in conventional Higher Education systems. By enabling Universities and Colleges to aggregate data, monitor and evaluate engagement, conduct meaningful analyses, and enhance connections with various stakeholders, Greymatter plays a vital role in fostering relationships. These stakeholders include not only prospects, applicants, and current students but also alumni, donors, and partners. Moreover, Greymatter contributes to the improvement of community and business relations by promoting corporate learning initiatives and facilitating data-sharing programs centered on academic success. Ultimately, it streamlines the management of not just applicants but also counselors and coaches, creating a cohesive ecosystem for educational institutions.

What is EAB Navigate360?

EAB Navigate360 provides a cloud-based student relationship management and engagement platform designed to support colleges and universities throughout the recruitment, enrollment, retention, and alumni engagement processes. The solution brings together student information, institutional communications, academic advising activities, and support services within a connected technology environment. Its coordinated care network enables faculty, advisors, and administrators to collaborate on student needs using shared profiles, case records, referrals, alerts, and follow-up tasks. Staff can organize advising appointments, create targeted communication campaigns, administer surveys, and track student progress through configurable workflows. Navigate360 includes embedded AI assistants that automate routine activities such as drafting student messages, preparing meeting summaries, generating reports, and initiating outreach campaigns. A student-facing AI navigator provides access to institution-approved information, answers common questions, recommends resources, and helps learners identify appropriate next steps. The platform's enrollment management capabilities support prospective student tracking, application workflows, recruitment events, automated communications, and admissions performance analysis. Its Student Engagement Hub offers mobile and desktop tools for appointment scheduling, academic planning, financial resources, campus communications, and career exploration. Advanced analytics features include predictive modeling, population health assessments, intervention tracking, customizable dashboards, and automated reporting to help institutions evaluate student outcomes. With integrations for student information systems, learning management platforms, and other campus applications, Navigate360 helps higher education organizations streamline operations, deliver personalized student support, and improve institutional performance.

Media

Media

Integrations Supported

Dynamics 365 Customer Insights
Dynamics 365 Customer Service
Microsoft 365
Microsoft Dynamics 365
Microsoft Power Platform

Integrations Supported

HostBill

API Availability

Has API

API Availability

Pricing Information

Per User license per month model

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS
iPhone

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars

Company Facts

Organization Name

Frequency Foundry

Date Founded

2013

Company Location

United States

Company Website

frequencyfoundry.com/solution/greymatter-higher-education-crm/

Company Facts

Organization Name

EAB

Date Founded

2007

Company Location

United States

Company Website

eab.com/solutions/navigate360/

Categories and Features

Higher Education

Admissions Management
Alumni Management
Fundraising Management
Housing Management
Scheduling
Student Information / Records

Categories and Features

Academic Advising

Not specified

Higher Education

Not specified

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