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What is iion?

iion acts as a robust platform for gaming advertisements, connecting brands with game developers in diverse gaming settings. This service allows advertisers to implement seamless advertising campaigns through an easy-to-use self-service interface, enabling them to engage with audiences both in-game and in their larger environments. For game publishers, the fusiion solution provided by iion significantly boosts revenue possibilities by offering access to premium branded advertisements through global partnerships, which leads to higher CPMs. It enhances the in-game advertising landscape by integrating brands effortlessly into the gameplay experience, while also providing ad placements in areas surrounding and outside of the games, thus amplifying visibility. The recent partnership with PubMatic's OpenWrap adds to the monetization opportunities for game publishers by expanding their network of potential advertisers. iion's mission is to simplify the game advertising process by unifying campaigns across the entire gaming experience, enabling brands to utilize innovative and impactful engagement techniques. This focus not only improves advertising efficiency but also enhances the overall experience for gamers, creating a win-win situation for all parties involved. Additionally, the platform continually seeks to evolve its strategies to better serve the dynamic needs of the gaming industry.

What is DSP Prime?

Unlock immediate access to advanced data insights, improved advertising efficiency, and a streamlined method for diversifying your ad spend to achieve optimal results. To create customized growth strategies and implementations, it is crucial to ensure that your Demand-Side Platform (DSP) is working in your best interest. Our experts utilize targeted techniques and well-articulated high-intent audience profiles to maximize your campaign effectiveness. You will enjoy a comprehensive dashboard that highlights essential performance metrics for your advertising efforts. This platform has been crafted by industry veterans using the most extensive first-party customer data available, all while providing the most competitive pricing in the industry. Utilize detailed consumer insights to design personalized marketing campaigns across multiple platforms, such as websites, applications, and television. Clients are equipped with their own access to track campaign performance, which refreshes every 15 minutes for up-to-date insights. Furthermore, employ customized media buying strategies to boost brand recognition, reconnect with past customers, and gain a competitive advantage. You also have the opportunity to have AI create unique creative assets and headlines that seamlessly align with your content strategy, ensuring a unified message. This cutting-edge approach not only enhances your advertising impact but also significantly contributes to your overall marketing success, positioning your brand for sustained growth in a competitive landscape.

Media

Media

Integrations Supported

Amazon Transparent Ad Marketplace (TAM)
Prebid

Integrations Supported

Amazon

API Availability

API Availability

Pricing Information

Pricing not provided
Free Version

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training

Company Facts

Organization Name

iion

Date Founded

2019

Company Location

Australia

Company Website

www.iion.io

Company Facts

Organization Name

Carbon6

Company Location

Canada

Company Website

www.carbon6.io/dsp-prime

Categories and Features

Ad Networks

Not specified

Categories and Features

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