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What is inPowered?

Utilize AI's potential to automatically identify your most effective content while exploring cost-efficient audiences through a variety of paid advertising channels. By encouraging user engagement, you can determine which pieces of content yield the results you seek, accompanied by automated reports highlighting the highest-performing content sorted by specific outcomes. Additionally, identify affordable audiences for your content on paid platforms by harnessing predictive analytics and optimizing for various elements such as creative aspects, audience preferences, demographics, devices, and channels. Remove the guesswork involved in targeting strategies for different advertising platforms; instead, let our AI thoroughly examine your content, providing custom audience suggestions based on performance metrics that have proven effective for similar types of content. After selecting your desired outcome, our AI will not only forecast but also test and refine each content piece against numerous variables, guaranteeing that you achieve the most budget-friendly results possible—transforming your advertising approach into a robust, data-driven strategy. This groundbreaking method not only improves your targeting accuracy but also significantly boosts your marketing ROI, ensuring your efforts are both effective and efficient in reaching the right audience. By embracing these advanced tools, you'll position your brand for success in an increasingly competitive marketplace.

What is CELUM?

CELUM enables large, product focused organizations to differentiate their products, build stronger brands, and grow faster. It establishes a complete Content Supply Chain that connects creation, approval, a single source of truth, and omnichannel delivery to help companies succeed on the digital shelf and scale their brand storytelling. Drawing on 25 years of experience in complex retail, manufacturing, and multi brand setups, CELUM delivers Product Content Management and Brand Management solutions as a Service. Teams across marketing, branding, and product management can efficiently create, manage, approve, and distribute content while gaining full visibility into performance. Our platform delivers: Advanced Product Content Management for highly complex retail and manufacturing use cases Purpose built Brand Management for multi brand organizations and manufacturers

Media

Media

Integrations Supported

Integrations Supported

Adobe Commerce
Adobe Experience Manager
Akeneo PIM
DeepL
Drupal
Frontify
Kibana
MARMIND
Magnolia
Microsoft Dynamics 365 Marketing
Pimcore
Puntt AI
SAP Commerce Cloud
SAP Store
Showpad Coach
Sitecore
Smint.io
Vimeo
WordPress
movingimage Enterprise Video Suite

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

ENTERPRISE: For organizations searching for a powerful digital asset management solution including content collaboration tools, third party integrations and premium support. To receive accurate pricing, contact CELUM directly.
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS
On-Prem

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Online Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

inPowered

Date Founded

2014

Company Location

United States

Company Website

inpowered.ai/about/

Company Facts

Organization Name

CELUM

Date Founded

1999

Company Location

Austria

Company Website

celum.com

Categories and Features

Content Distribution

Not specified

Content Marketing

Not specified

Categories and Features

Content Collaboration

Cloud Storage
Digital Asset Management
Document Creation / Editing
File Sharing
Messaging / Discussion
Roles / Permissions
Search
Version Control
Video / Image Editing
Workflow / Approval Process

Content Distribution

Not specified

Content Marketing

Brand Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Multi-Channel Publishing
Publish Scheduling
Video Management

Digital Asset Management

Asset Categorization
Asset Library
Asset Sharing
Customizable Branding
File Conversion
Metadata Management
Reporting/Analytics
Search Within Document
Search/Filter
Version Control
Watermarking
Workflow Management

Online Proofing

File Sharing
Markup Tools
Role-Based Permissions
Version Control

Project Management

Agile Methodologies
Collaboration Tools
Customizable Templates
Kanban Board

Task Management

Collaboration
Mobile Access
Progress Tracking
Recurring Tasks
Task Board View
Task Scheduling
Task Tracking
To-Do List View

Workflow Management

Access Controls/Permissions
Approval Process Control
Compliance Tracking
Configurable Workflow
Customizable Dashboard
Graphical Workflow Editor
Task Management
Third Party Integrations
Workflow Configuration

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