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What is inPowered?

Utilize AI's potential to automatically identify your most effective content while exploring cost-efficient audiences through a variety of paid advertising channels. By encouraging user engagement, you can determine which pieces of content yield the results you seek, accompanied by automated reports highlighting the highest-performing content sorted by specific outcomes. Additionally, identify affordable audiences for your content on paid platforms by harnessing predictive analytics and optimizing for various elements such as creative aspects, audience preferences, demographics, devices, and channels. Remove the guesswork involved in targeting strategies for different advertising platforms; instead, let our AI thoroughly examine your content, providing custom audience suggestions based on performance metrics that have proven effective for similar types of content. After selecting your desired outcome, our AI will not only forecast but also test and refine each content piece against numerous variables, guaranteeing that you achieve the most budget-friendly results possible—transforming your advertising approach into a robust, data-driven strategy. This groundbreaking method not only improves your targeting accuracy but also significantly boosts your marketing ROI, ensuring your efforts are both effective and efficient in reaching the right audience. By embracing these advanced tools, you'll position your brand for success in an increasingly competitive marketplace.

What is Outbrain?

Elevate your brand's presence by utilizing Outbrain's exceptional publisher network, which allows you to connect with a specifically targeted audience that is deeply engaged. As we identify your perfect customers, you can concentrate on driving significant business results. Outbrain creates valuable connections for brands and agencies with a broad audience of global consumers who engage with content throughout the open web. This platform enables you to increase your visibility, inform prospective customers, and influence their decisions while they are actively seeking information. Focus on driving lower-funnel conversions such as sales, app downloads, and video views, among other desired actions. With our advanced platform, you can guarantee that your content receives the attention it deserves, broadening your audience and enhancing your online revenue streams. Acting as a crucial part of the technological framework for media companies, we empower them to successfully compete with larger platforms for audience expansion, engagement, and loyalty. Our extensive experience and dedication to innovation have established Outbrain as a frontrunner in recommendation technology, continuously improving the ways in which various types and formats of content are discovered across multiple devices. Embrace the opportunity to harness these advancements and maximize the reach of your content in an ever-changing digital landscape, ensuring that your brand remains at the forefront of consumer consciousness.

Media

Media

Integrations Supported

Integrations Supported

AnyTrack
Commanders Act
DV Publisher Suite
FuseCommander
Hevo
Ikigai
Integrate.io
Lead.im
Native Ad Buzz
Nexoya
NextDNS
OrderMetrics
Payouts.com
Plat
Refold
Singer
Squaredance
Upland Kapost
Voluum DSP
Y42

API Availability

Has API

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Online Training

Training Options

Documentation Hub
On-Site Training

Company Facts

Organization Name

inPowered

Date Founded

2014

Company Location

United States

Company Website

inpowered.ai/about/

Company Facts

Organization Name

Outbrain

Date Founded

2006

Company Location

United States

Company Website

www.outbrain.com

Categories and Features

Content Distribution

Not specified

Content Marketing

Not specified

Categories and Features

Brand Management

Not specified

Content Distribution

Not specified

Content Marketing

Audience Targeting
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management

Marketing Planning

Not specified

Native Advertising

Not specified

PPC

Not specified

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