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What is mFilterIt?

mFilterIt stands at the forefront of delivering innovative and analytical solutions designed to safeguard your brand’s online reputation across various platforms. This international company harnesses the power of artificial intelligence, machine learning, and data science to offer precise and timely information, enhancing transparency within the digital landscape. By leveraging advanced technology, they ensure that brands can confidently navigate the complexities of the digital world.

What is DoubleVerify?

For media quality and performance data to provide real value, it must be current, comprehensible, and capable of generating actionable insights. Media planners and traders need the ability to quickly assess the effectiveness of their campaigns, address any issues that arise, and fine-tune their advertising approaches. DV's sophisticated dashboard and reporting system facilitate this by offering insights and controls that enhance outcomes. The DV Pinnacle® platform functions as an all-encompassing service and analytics center. By utilizing DV Pinnacle®, advertisers can easily access quality and performance metrics across multiple devices and buying platforms, including social media, which aids in converting insights into actionable strategies. Furthermore, DV presents its distinctive Authentic Ad™ metric, which sheds light on the advertisements viewed by genuine individuals within a secure brand context and specified geographic areas, thereby setting a clear benchmark for quality in all campaigns. Creating your profile on DV Pinnacle® is a simple and intuitive task. The user-friendly dashboards provide a straightforward glimpse into crucial quality and performance metrics, while comprehensive reporting enables ongoing evaluation and improvement of advertising initiatives. This combination of features not only empowers advertisers to meet their campaign goals reliably but also fosters a culture of continuous enhancement in their marketing strategies. Ultimately, leveraging these tools equips advertisers with the confidence needed to navigate the dynamic landscape of media advertising effectively.

Media

Media

Integrations Supported

AWS Marketplace

Integrations Supported

DV Publisher Suite
Innovid
MSIGHTS
Onehouse
Placements.io
Smoot AI
Supermetrics
TrueTargeting

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

Windows
Chromebook

Supported Platforms

SaaS

Customer Service / Support

Standard Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub
On-Site Training

Company Facts

Organization Name

mFilterIt

Date Founded

2015

Company Location

India

Company Website

www.mfilterit.com

Company Facts

Organization Name

DoubleVerify

Date Founded

2008

Company Location

United States

Company Website

doubleverify.com/capabilities-measurement-analytics/

Categories and Features

Ad Fraud Detection

Not specified

Brand Protection

Domain Monitoring
Mobile App Monitoring
Paid Search Monitoring
Social Media Monitoring

Click Fraud

Activity Monitoring
IP Address Monitoring
IP Blocking
Risk Assessment

eCommerce Tools

Not specified

Categories and Features

Ad Fraud Detection

Not specified

Advertising

Not specified

Marketing Analytics

Not specified

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