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What is onalytica?

Established in 2009 with the support of Bebo creators Michael and Paul Birch, Onalytica is a distinguished platform specializing in influencer marketing that links brands with relevant influencer communities. The platform not only facilitates connections but also aids in the organization and expansion of influencer initiatives on a global scale. As influencer marketing remains an emerging field, both brands and influencers are navigating the complexities of collaboration in an unregulated space. To help clients succeed in their influencer marketing endeavors, Onalytica provides a comprehensive suite of software solutions, expert services, and strategic consultancy. This multifaceted approach ensures that businesses can effectively engage with influencers and maximize their marketing impact.

What is SparkInfluence?

SparkInfluence is crafted to empower elite government affairs and public relations teams in their efforts to inform, engage, and inspire their communities to take meaningful action. This all-encompassing, mobile-optimized software platform features an advanced toolkit that distinguishes itself within the market. Begin maximizing your audience's potential by adopting a data-informed strategy today. With its intuitive design, SparkInfluence streamlines the enhancement of your advocacy efforts, political action committees, or online communities. By combining top-tier grassroots advocacy tools with features for fundraising, customer relationship management, PAC oversight, and more, SparkInfluence equips you with all the vital capabilities needed to monitor, manage, educate, engage, and empower your audience effectively. Each element of the platform is powerful on its own, but the greatest impact is achieved when they are used in unison. Moreover, SparkPAC stands out as the ultimate innovation in PAC software, guaranteeing that you have the finest tools available for achieving campaign success. The synergy created by these integrated features ultimately leads to more impactful advocacy outcomes.

Media

Media

Integrations Supported

Facebook
Instagram
LinkedIn
X (Twitter)

Integrations Supported

API Availability

API Availability

Pricing Information

Get in touch

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Oalytica

Date Founded

2009

Company Location

United Kingdom

Company Website

www.onalytica.com

Company Facts

Organization Name

SparkInfluence

Date Founded

2014

Company Location

United States

Company Website

sparkinfluence.com

Categories and Features

Advocacy

Advocate Management
Campaign Management
Customer Advocacy
Event Triggered Actions
Political Advocacy
Social Engagement

Campaign Management

Channel Management
Contact Database
Event Triggered Actions
Lead Management
Multi-Campaign

Content Marketing

Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Social Media Monitoring

Lead Generation

Contact Discovery
Contact Import/Export
Lead Scoring
Lead Segmentation
Pipeline Management

Marketing Analytics

Campaign Management
Dashboard
Performance Metrics
Social Media Metrics

Public Relations

Campaign Management
Contact Management
Digital Asset Management
Press Monitoring

Social Media Analytics Tools

Campaign Analytics
Competitor Monitoring
Customizable Reports
Engagement Tracking
Influencer Tracking
Multi-Channel Data Collection

Categories and Features

Advocacy

Not specified

Public Affairs

Not specified

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