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What is optilyz?

Elevate your direct mail initiatives as a leading marketer by leveraging our software to effortlessly integrate letters, postcards, and additional materials into your multi-channel marketing approach. Shift away from broad, generic mailings and develop targeted, high-yield campaigns that boost customer interaction. By merging direct mail with your all-encompassing marketing system, you can construct cohesive customer experiences. Become part of a growing number of Europe's largest businesses that benefit from our powerful scalability, flexibility, and security capabilities. Link optilyz to your current Marketing Automation framework to simplify the oversight of all your marketing avenues from one central hub. Our intuitive dashboard allows you to efficiently prepare your mailings for optimal distribution across Europe. Tailor your physical mail just as you would your digital content, ensuring you maximize the effectiveness of your data. Harness insights from customer behavior to design personalized mailings and set ideal triggers for various situations, guaranteeing the highest performance and outcomes. By adopting this forward-thinking strategy, you can revolutionize the way your company engages with clients, ultimately resulting in enhanced satisfaction and increased loyalty, which are vital for long-term success. This innovative method not only transforms interactions but also positions your brand as a responsive and customer-centric leader in the market.

What is Banjo?

Banjo offers two distinct methods for handling your printing requirements: a hands-on approach or a more hands-off alternative. No matter if you're utilizing it for sales, marketing, or operational functions, Banjo is designed to help you efficiently create, store, and distribute all of your printed materials. You maintain complete ownership of your print assets, which gives you total control over items like brochures, signage, sales collateral, point of sales materials, and custom packaging. You can dictate the design, message, timing, and accessibility of your materials without needing to submit requests to the Marketing team, enabling anyone to make necessary real-time updates to approved collateral. Banjo simplifies the process across various applications, whether you're launching direct mail campaigns through your marketing automation system, automating the delivery of tailored event or training materials, or overseeing data-driven transactional mail. By alleviating the burdensome manual tasks associated with print logistics, Banjo allows you to focus on more strategic projects that require your expertise and insight. This enhanced efficiency not only ensures that your print operations are conducted smoothly but also facilitates better resource management and allocation, ultimately leading to improved overall productivity. With Banjo, you can confidently navigate the complexities of print management while maximizing your team's effectiveness.

Media

Media

Integrations Supported

Apteco Orbit
Bloomreach
CrossEngage
Emarsys
HubSpot Marketing Hub
Mapp Marketing Cloud
Marketo
Salesforce

Integrations Supported

Apteco Orbit
Bloomreach
CrossEngage
Emarsys
HubSpot Marketing Hub
Mapp Marketing Cloud
Marketo
Salesforce

API Availability

Has API

API Availability

Has API

Pricing Information

$950 per month
Free Trial Offered?
Free Version

Pricing Information

$150 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

optilyz

Date Founded

2015

Company Location

Germany

Company Website

www.optilyz.com

Company Facts

Organization Name

Banjo

Company Location

United States

Company Website

www.printwithbanjo.com

Categories and Features

Direct Mail Automation

A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
List Scrubbing
Mailing List Purchasing
Mailing Services Integration
Pre-made Templates
Printing Services Integration
Response Alerts

Categories and Features

Direct Mail Automation

A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
List Scrubbing
Mailing List Purchasing
Mailing Services Integration
Pre-made Templates
Printing Services Integration
Response Alerts

MRM

Activity Planning
Analytics / ROI Tracking
Approval Workflow
Brand Management
Budgeting & Forecasting
Content Management
Digital Asset Management
Expense Management
Marketing Calendar
Strategic Planning

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