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What is ownerIQ CoEX?

CoEx stands out as an innovative and award-winning software solution designed specifically for retailers and brands to effectively navigate their first and second party data strategies. By integrating four key solutions frequently utilized by digital marketers into a single platform, CoEx offers users the ability to manage a variety of data assets such as website interactions, mobile applications, CRM, and POS systems, all while ensuring that data is standardized under a cohesive taxonomy to boost our data marketplace. Our cost-effective model, combined with a robust feature set, allows clients to build and maintain tailored audience segments with lower management costs. This efficient economic structure enables clients to invest a larger share of their marketing budget into actual advertising, rather than spending it on data management and ingestion. Furthermore, by achieving superior data match rates, we assist clients in preventing the data loss that often results from poor platform compatibility, which allows them to retain their entire audience and maximize marketing potential. In addition, our platform grants access to invaluable data from retailers and brands, which aids in crafting segments that consist of qualified shoppers, thus improving targeting precision. By adopting this holistic approach, CoEx establishes itself as an indispensable asset for any organization aiming to enhance its data-driven marketing strategies, leading to more impactful campaigns and stronger customer relationships. Ultimately, our commitment to innovation and efficiency makes CoEx a leader in the evolving landscape of data management solutions.

What is Aroscop?

Marketing strategies that rely on data are often founded on a Customer Data Platform, which aids marketers in refining their understanding of consumer purchasing behaviors. By harnessing and utilizing first-party data, you can enhance clarity and insight throughout your marketing and advertising processes. Developing distinct user personas can be achieved by analyzing demographics, online behavior, and purchase history, which can then be further enriched with supplementary data layers. To drive revenue or design focused marketing campaigns, it's essential to manage digital assets across your own platforms and those of your collaborators. Integrating data from various sources, whether online or offline and from first-party, second-party, or third-party origins, allows for a comprehensive perspective that can inform effective digital strategies. This consolidated data view empowers marketers to employ either pre-existing or tailored Machine Learning models to craft specialized segments, audience groups, predictive analytics, and heuristic approaches. Ultimately, embracing data-driven methodologies can significantly enhance marketing effectiveness and foster deeper customer relationships.

Media

Media

Integrations Supported

DV Publisher Suite

Integrations Supported

DV Publisher Suite

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Inmar

Date Founded

1980

Company Location

United States

Company Website

www.owneriq.com/platform-coex

Company Facts

Organization Name

Aroscop Tech

Company Location

United States

Company Website

www.aroscop.com

Categories and Features

Data Management

Customer Data
Data Analysis
Data Capture
Data Integration
Data Migration
Data Quality Control
Data Security
Information Governance
Master Data Management
Match & Merge

Categories and Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

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