sellerboard vs. SellerUtility

Accurate profit analytics for Amazon sellers offer comprehensive insights into various fees associated with selling on the platform, including FBA fees, commissions, PPC expenses, return costs, promotional costs, and fixed expenses like Virtual Assistant fees and Prep Center charges. Users can analyze their data based on specific timeframes, such as today or yesterday, and filter results by individual products for an in-depth assessment. The adaptable charts facilitate a swift evaluation of Key Performance Indicators, allowing for full customization of metrics like sales, unit profits, and return costs. Moreover, the output can be segmented by different timeframes and levels of detail, enabling users to examine trends from the previous year on a monthly basis or daily insights from the last month. Additionally, the interface supports multi-selection filtering by product or marketplace, providing both summary overviews and detailed product insights for each selected period. This interactive and intuitive P&L statement empowers sellers to concentrate on each specific aspect, such as Amazon fees, for every chosen timeframe, enhancing their understanding of overall profitability.

SellerUtility is a comprehensive operations platform tailored for Amazon and Walmart sellers, integrating multiple functionalities like accounting, repricing, inventory management, shipment processing, sourcing, purchasing, and advertising all within one account. Users can produce profit reports that classify settlements into estimated, actual, or settled categories while also providing a consolidated view of marketplace performance alongside cost, fee, margin, ROI, and TACoS metrics for each SKU. The repricing feature includes strategic templates, as well as minimum and maximum price limits, with routing options based on stock age, sales velocity, and Buy Box ownership, but it does not support automatic price adjustments. Inventory management tools offer insights into Buy Box ownership and available stock days, aid in reordering strategies, and manage shipments for both Amazon FBA and Walmart WFS. The sourcing functionality allows users to compare supplier files from both marketplaces, while the purchasing component takes care of purchase orders, landed costs, and essential customs paperwork. Advertising analytics cover Amazon PPC and Search Query Performance metrics, although users are unable to modify bids and budgets directly. Furthermore, a free Chrome extension provides users with visibility into fees, profits, ROI, and listings on product pages across the marketplaces. It’s crucial to understand that SellerUtility functions autonomously and is not affiliated with the official operations of Amazon or Walmart. In essence, this software is designed to streamline and elevate the selling experience across various platforms, making it an invaluable tool for online sellers looking to optimize their operations.