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What is smartocto?

Smartocto is an advanced editorial analytics platform designed to deliver actionable insights to newsrooms. Our goal is to enhance storytellers' productivity, ensuring their work is more relevant, profitable, and influential. We equip these storytellers with clear, modular display screens and detailed historical reports, along with real-time A/B testing for headers and lead-ins, complemented by timely notifications. This capability enables them to transform data into actionable strategies that drive online success. What sets our approach apart is our background in journalism; we go beyond merely presenting pageviews by also offering metrics on engagement, loyalty, and impact, which helps online publishers forge stronger connections with their audiences. Each day, we strive to develop innovative features, often in collaboration with our clients. Explore our website to discover how smartocto could benefit your newsroom and enhance your storytelling capabilities. You might find that our tools can help you reach new heights in engaging your audience effectively.

What is GetSocial?

Neglecting to track dark social sharing means you could be missing out on a remarkable 78% of all social media shares. Our Dark Social Analytics provides you with thorough insights into how your audience shares content across different devices and within the Dark Social landscape, empowering you to make strategic decisions that boost your return on investment. Furthermore, our automation tool eliminates the uncertainty of content distribution by identifying the best times and social networks for your posts, ensuring you maximize engagement and increase traffic effectively. Say farewell to random scheduling and adopt strategies grounded in reliable data. You will also receive timely updates and monitoring of when your content starts to go viral through our unique Virality Score and Alerts. In addition, our platform helps you fully understand and accurately attribute social traffic stemming from private channels such as WhatsApp and email. By leveraging Dark Social Analytics, you can showcase a higher return on your content investments while uncovering valuable trends through in-depth performance statistics that reveal your audience's sharing patterns and the resulting traffic dynamics. This comprehensive understanding is crucial not just for refining your marketing strategies but also for building stronger connections with your audience, ultimately leading to sustained growth and engagement.

Media

Media

Integrations Supported

AT Internet
Facebook
Google Analytics
LinkedIn
Splunk APM
X (Twitter)
YouTube

Integrations Supported

Shopify
WordPress

API Availability

Has API

API Availability

Pricing Information

Contact us for more information on the price.

Pricing Information

$39 per month
Free Trial Offered?

Supported Platforms

SaaS
Windows
Mac
Linux

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

smartocto

Date Founded

2015

Company Location

Netherlands and Serbia

Company Website

smartocto.com

Company Facts

Organization Name

GetSocial

Date Founded

2013

Company Location

Portugal

Company Website

www.getsocial.io

Categories and Features

Audience Intelligence

AI / Machine Learning
Content Tracking
Data Visualization
Data-Driven Insights
Sentiment Analysis
Social Media Analytics

Content Analytics

Not specified

Content Marketing

Conversion Tracking

Media Monitoring

Alerts / Notifications
Broadcast Media Monitoring
Dashboards / Reporting
Export Results
Online News Monitoring
Social Media Monitoring

Categories and Features

Business Intelligence

Dashboard
Data Analysis
Key Performance Indicators
Performance Metrics
Visual Analytics

Content Analytics

Not specified

Content Marketing

Conversion Tracking
Publish Scheduling
Social Media Management

Social Media Management

Automated Publishing
Content Management
Multi-Account Management
Multi-User Collaboration
Post Scheduling
Reporting/Analytics

Social Media Marketing

Analytics
Automated Publishing
Conversion Tracking
Post Scheduling

Web Analytics

Conversion Tracking
Multiple Site Management
Referral Source Tracking

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