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What is smartocto?

Smartocto is an advanced editorial analytics platform designed to deliver actionable insights to newsrooms. Our goal is to enhance storytellers' productivity, ensuring their work is more relevant, profitable, and influential. We equip these storytellers with clear, modular display screens and detailed historical reports, along with real-time A/B testing for headers and lead-ins, complemented by timely notifications. This capability enables them to transform data into actionable strategies that drive online success. What sets our approach apart is our background in journalism; we go beyond merely presenting pageviews by also offering metrics on engagement, loyalty, and impact, which helps online publishers forge stronger connections with their audiences. Each day, we strive to develop innovative features, often in collaboration with our clients. Explore our website to discover how smartocto could benefit your newsroom and enhance your storytelling capabilities. You might find that our tools can help you reach new heights in engaging your audience effectively.

What is MarketChorus?

MarketChorus provides valuable insights derived from social media, enabling you to grasp your audience's interests and the effectiveness of your content. Keep track of the changing landscape of content trends to gain insights into what your customers, whether they are donors or readers, are engaging with. Delve into the content preferences of your buyers by identifying what they are reading, the accounts they follow, and the influencers prompting them to take action. Streamline your content discovery process through automation. Evaluate engagement metrics, spot emerging trends, and analyze your competition effectively. Discover who is interacting with relevant social media content through likes, comments, and shares, while also monitoring brand mentions to stay ahead of market developments. This comprehensive approach ensures that you remain informed about shifts in audience behavior and preferences.

Media

Media

Integrations Supported

AT Internet
Buffer
Facebook
Google Analytics
LinkedIn
Slack
Splunk APM
X (Twitter)
YouTube

Integrations Supported

AT Internet
Buffer
Facebook
Google Analytics
LinkedIn
Slack
Splunk APM
X (Twitter)
YouTube

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$149
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

smartocto

Date Founded

2015

Company Location

Netherlands and Serbia

Company Website

smartocto.com

Company Facts

Organization Name

MarketChorus

Date Founded

2008

Company Location

United States

Company Website

www.marketchorus.com

Categories and Features

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Content Marketing

Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management

Media Monitoring

Alerts / Notifications
Broadcast Media Monitoring
Content Translation
Dashboards / Reporting
Export Results
Online News Monitoring
Podcast Monitoring
Print Media Monitoring
Social Media Monitoring

Categories and Features

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Competitive Intelligence

Alerts/Notifications
Benchmarking
Competing Product Analysis
Keyword Tracking
Social Media Monitoring
Trend Analysis
Website Monitoring

Content Marketing

Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management

Market Research

Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management

Media Monitoring

Alerts / Notifications
Broadcast Media Monitoring
Content Translation
Dashboards / Reporting
Export Results
Online News Monitoring
Podcast Monitoring
Print Media Monitoring
Social Media Monitoring

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