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What is upUgo?

Digital marketing plays a crucial role in improving search engine optimization. At upUgo, we adopt a comprehensive strategy to boost brand performance within the digital realm. Our areas of expertise include technical SEO, digital public relations, collaborations with influencers, content creation, social media engagement, and video production. We focus on assisting traditional jewellers in achieving significant growth. Through careful research and content optimization that aligns with current trends and consumer behavior, we have successfully elevated brands like Ernest Jones and H Samuel to outstanding Google rankings, particularly for essential terms such as “Engagement Rings.” Our storytelling optimization strategy is crafted to generate substantial traffic. By developing captivating content based on trend analysis and leveraging influencer marketing, we have helped Hotel Chocolat improve its visibility during peak seasons like Christmas and Easter. Our distinctiveness lies in our innovative methodology and the background of our rapidly growing agency, which has over ten years of experience in performance-oriented search marketing. Our core values steer our initiatives, as we are committed to utilizing machine learning, big data, and automation to guarantee that our campaigns not only operate smoothly but also produce profitable outcomes for our clients. Furthermore, in this constantly changing digital environment, we continuously refine our strategies to set new benchmarks for success for the brands we collaborate with. Our commitment to adapting and evolving with industry trends ensures that we remain at the forefront of digital marketing excellence.

What is Later Influence?

Later Influence provides a wide array of solutions designed to streamline relationship management, automate workflows, and assess the impact of integrated marketing initiatives across influencer, advocacy, referral, and loyalty strategies, thereby supporting various marketing functions and interactions. Our innovative approach to influencer marketing facilitates the involvement of different types of influencers throughout the customer journey. By collaborating with both Macro- and Micro-Influencers, we create genuine content such as social media updates, blog posts, images, voiceovers, and videos. We also enable Micro-Influencers, Advocates, and Referrers to share content and retail sites with their audiences via trackable referral links and promo codes. In addition to this, we invite these influencers to evaluate products or services and gather insightful feedback through surveys aimed at research purposes. Moreover, we motivate Advocates, Referrers, and Loyalists by providing rewards like product samples, discount codes, or loyalty points, based on their content creation and engagement outcomes, which cultivates a strong and mutually advantageous partnership. This all-encompassing model not only boosts brand awareness but also deepens community connections and fosters long-term loyalty among customers. Ultimately, our approach ensures that every interaction with influencers is meaningful and impactful, driving sustained business growth.

Media

Media

Integrations Supported

Integrations Supported

Later Social
Workers by Delos

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Not specified

Customer Service / Support

Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub
Webinars
Online Training

Company Facts

Organization Name

upUgo

Company Location

United Kingdom

Company Website

www.upugo.com

Company Facts

Organization Name

Later

Date Founded

2014

Company Location

Canada

Company Website

later.com/influencer-marketing-platform/

Categories and Features

SEO

Not specified

Categories and Features

Influencer Marketing

Not specified

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