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What is upstageX?

upstageX serves as a robust platform designed for influencer marketing and collaboration with creators, specifically catering to the needs of the Indian market. It offers an integrated workflow that enables brands, agencies, and creators to efficiently manage their campaigns from the initial discovery stage through to the final payment process. Brands have the ability to find creators by focusing on particular niches, audience demographics, and engagement statistics, while also benefiting from features like automatic contract generation and secure funding through escrow in INR, which allows for payment releases contingent on the approval of each specified milestone. This efficient system supports both influencer marketing campaigns and initiatives that involve user-generated content (UGC). The platform's built-in AI, known as stageX, helps users in drafting briefs, organizing deliverables, and effectively aligning creators with the needs outlined in each brief. Every financial transaction is conducted with a contract-first mindset, backed by escrow services and an unchangeable audit log, guaranteeing that brands remit payment only after approval, while creators can focus on their work without the hassle of following up on invoices. Among its many features are tools for discovering creators, automated contract creation, escrow payment options in INR with milestone-based releases, deliverable tracking, UGC workflow management, the capabilities of the stageX AI, and in-depth campaign analytics. Notably, a free tier is offered for users who wish to sample the platform's functionalities. Ultimately, upstageX seeks to transform and simplify the influencer marketing environment in India, making it more accessible and efficient for all participants.

What is SideShift?

SideShift serves as a comprehensive online platform focused on creator marketing and user-generated content (UGC), tailored for brands and agencies alike. It features a marketplace where teams can efficiently post campaign briefs, assess creator applications, define deliverables alongside usage terms, manage communication and content approvals, and handle payouts seamlessly. Additionally, the platform offers robust reporting tools to track creator and post performance metrics, including views, engagement rates, and costs, which aids in effective campaign comparisons and strategic planning for the future. Creators utilize SideShift to find potential brand partnerships, apply for various campaigns, submit their creative outputs, and keep tabs on their performance and earnings; moreover, there is a convenient iPhone application that helps creators oversee their accounts effortlessly. Developers can take advantage of the platform's payment and social data APIs to integrate creator wallets, streamline payouts, and incorporate post-data functionalities into other products. In addition, the SideShift MCP server connects compatible AI assistants to SideShift accounts, facilitating creator searches, evaluating results, and managing tasks for ongoing campaigns. This platform effectively addresses the requirements of brand marketing teams, agencies, and creators, nurturing a vibrant ecosystem that promotes collaboration and innovation within the marketing landscape while ensuring all stakeholders can thrive together.

Media

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Media

Integrations Supported

Integrations Supported

Claude Code
Claude Desktop
Codex CLI
Cursor
Instagram
Model Context Protocol (MCP)
TikTok
Visual Studio Code

API Availability

API Availability

Has API

Pricing Information

Free
Free Version

Pricing Information

$210/month
Free Version
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS
iPhone

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub

Company Facts

Organization Name

upstageX

Date Founded

2026

Company Location

India

Company Website

www.upstagex.com

Company Facts

Organization Name

SideShift

Date Founded

2024

Company Location

United States

Company Website

sideshift.app/

Categories and Features

Influencer Marketing

Not specified

Categories and Features

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