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What is wecantrack?

For several years, we have actively participated in the realm of affiliate marketing. Throughout this time, we have developed various tools to aid our previous employer, which include systems for tracking conversions, generating data reports, testing affiliate links, and automating content sorting through advanced algorithms. In January 2017, we successfully launched an integration that connects our affiliate conversion data with Google Analytics. Following this milestone, Wecantrack was established in January 2019 by two affiliates who recognized the vast potential of this tool and sought to expand its integrations further. Our commitment to Wecantrack stems from our passion for the industry, and we take pride in assisting our clients with the setup of conversion tracking. As affiliate marketing faces increasing restrictions and competition, it has become progressively challenging each year. Nevertheless, the ability to monitor every aspect and channel of a website remains crucial for success in this dynamic environment. This ongoing evolution requires us to continuously innovate and adapt to meet the demands of our clients effectively.

What is CAKE?

Effective oversight of performance marketing in real-time is crucial. With CAKE's robust performance-marketing software, you gain visibility into your marketing initiatives and are equipped to make informed decisions that enhance your strategy. By accurately managing and evaluating partner performance, you can significantly improve your profit margins. Furthermore, the capability to gather, verify, and distribute leads instantaneously helps in maximizing profitability. The multitouch attribution feature enables you to assess the effectiveness of various channels and fine-tune your Return on Ad Spend (ROAS). Additionally, CAKE's Affiliate Marketing Solutions provide essential tools for the efficient management and analysis of your partner marketing program, ensuring you can boost performance and attract high-value partners. Meanwhile, CAKE's Lead Generation Solution efficiently captures and authenticates leads in real-time, while also measuring closed-loop performance to optimize your acquisition strategies for the best possible results. This comprehensive approach allows marketers to stay ahead in a competitive landscape.

Media

Media

Integrations Supported

TUNE
Facebook Ads
Google Ads
Outbrain
Partner-Ads
Reddit Ads
Snapchat Ads
Taboola
WordPress
Zapier
eBay

Integrations Supported

TUNE
CAKE Guest Manager
CallTrackingMetrics
Contact Cloud
Offer18
Pushnami
Tipalti

API Availability

Has API

API Availability

Pricing Information

$59 per month
20 Network Accounts
500 Transactions
25,000 Clicks
100,000 Sessions
18 Months Data Retention
Data Collection & Reporting
Real Time Data Collection
Google Analytics Integration
Ad Network Integrations
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

wecantrack

Date Founded

2019

Company Location

Netherlands

Company Website

wecantrack.com

Company Facts

Organization Name

CAKE

Date Founded

2010

Company Location

United States

Company Website

www.getcake.com

Categories and Features

Affiliate

Affiliate Management
Affiliate Tracking
Commission Management

Marketing Analytics

Campaign Management
Channel Attribution
Dashboard
Performance Metrics
ROI Tracking
Website Analytics

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
ROI Tracking

Performance Marketing

Not specified

Categories and Features

Affiliate

Affiliate Management
Affiliate Tracking
Banner Management
Commission Management
Contest Management
Coupon Management
Email / Newsletter Communication
Fraud Detection
Multi-Language

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

eCommerce Analytics

Not specified

eCommerce Tools

Not specified

Lead Capture

Dashboard
Lead Distribution

Lead Generation

Lead Capture
Lead Database Integration

Lead Management

Campaign Management
Lead Capture
Source Tracking

Marketing Attribution

Attribution Modeling
Conversion Tracking
Cross-Channel Attribution
Multi-Touch Attribution
ROI Tracking

Performance Marketing

Not specified

Referral

Affiliate Marketing
Campaign Management
Contact Management
Lead Engagement
Referral Tracking
Rewards Management

Web Analytics

Campaign Management
Conversion Tracking
Goal Tracking
Keyword Tracking
Multiple Site Management
Referral Source Tracking
Site Search Tracking
User Interaction Tracking

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