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What is xAmplify?

Unlock your revenue potential by effectively utilizing channel partners, alliances, referral networks, distributors, franchises, and additional resources. Take advantage of our partner portal, asset library, MDF manager, and deal registration tools to provide your partners with the education and empowerment they need. The xAmplify platform allows you to craft omnichannel, multi-touch campaigns that can scale partner initiatives and further your business growth. Drive demand through your partner ecosystem while saving time and resources by launching automated co-branded campaigns and enhancing sales enablement efforts. Effortlessly co-brand and oversee marketing materials, landing pages, emails, and videos with unique UTM codes to evaluate campaign success. Develop specific landing pages with forms to share with your partners, effectively increasing traffic and enhancing conversion rates. Initiate extensive digital campaigns that go well beyond simple email outreach, integrating social media, event marketing, and various other avenues. Additionally, partners have the ease of registering leads and deals directly through their dashboard, which seamlessly connects with Salesforce for optimized workflow. This all-encompassing strategy not only makes your partnerships more effective but also ensures they are strategically aligned for ongoing success. By fostering these relationships, you set the stage for long-term collaboration and growth in a competitive market.

What is Marketing Evolution?

The excessive waste prevalent in the advertising sector represents a major risk to profitability that negatively impacts both consumers and marketers. As noted by TrafficGuard, the waste associated with digital advertising could potentially soar to $100 million each day within the next five years, primarily driven by ad fraud. This alarming financial setback presents a formidable obstacle for omnichannel marketers, compelling them to reassess not only their spending and strategies but also the metrics employed to gauge marketing success. Understanding the ways in which consumers engage across multiple touchpoints, whether online or offline, is vital for marketers seeking to enhance their connections with target audiences. By leveraging sophisticated analytics, marketers can effectively monitor and improve critical performance indicators (KPIs) such as the effectiveness of campaigns, levels of customer engagement, and overall sales revenue. Furthermore, harnessing data-driven insights along with personalized campaign recommendations enables marketers to make strategic decisions about their media mixes, budget distributions, creative approaches, brand initiatives, and long-term strategies. It is crucial to refine the comprehensive media investment strategy to ensure vital business outcomes, including increased brand awareness, demand generation, and heightened sales figures in a competitive market. Prioritizing these elements allows marketers to adeptly navigate the intricacies of the advertising landscape while striving to reduce losses stemming from inefficiencies. By focusing on these strategies, the industry can work towards fostering a more sustainable advertising environment.

Media

Media

Integrations Supported

Salesforce

Integrations Supported

Salesforce

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

xAmplify

Date Founded

2018

Company Location

United States

Company Website

xamplify.com

Company Facts

Organization Name

Marketing Evolution

Date Founded

2000

Company Location

United States

Company Website

www.marketingevolution.com

Categories and Features

Channel Marketing

Campaign Management
Channel Analytics
Content Management & Sharing
Incentive Management
Inventory Control
Lead Management
Multiple Channel Configurations
Order Management
Partner Management
Pipeline Management
Social Promotion

Partner Relationship Management (PRM)

Asset Management
Business Plans
Channel Marketing Automation
Collaboration Tools
Compliance Management
Deal Management
Deal Registration
Lead Generation
Lead Sharing
Partner Onboarding
Partner Portal
Performance Metrics
Rewards Programs
Workflow Management

Categories and Features

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

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