What is Adobe Commerce Optimizer?

Adobe Commerce Optimizer is a cloud-based platform designed for businesses seeking to improve their shopping experiences while preserving their current commerce transaction frameworks. It consolidates catalog data from multiple sources, including commerce systems, ERP, and PIM, and provides features such as product search, recommendations, merchandising rules, and catalog oversight. Teams can either make use of Adobe's Commerce Storefront or connect with an existing headless storefront through APIs, ensuring flexibility in their approach. Moreover, the service includes workflows for managing content and assets, conducting experiments, analyzing data, and monitoring storefront performance. Merchants can easily unify catalogs across diverse brands and markets, adjust product and pricing details, and guide customers to their existing commerce systems for cart and checkout functionalities. By delivering this as a managed SaaS solution, Adobe supports commerce teams in enhancing storefront capabilities while retaining their current transaction engines, thus facilitating a smooth transition and better customer engagement. Additionally, this platform offers increased scalability and responsiveness to the dynamic nature of the e-commerce environment, making it an invaluable tool for future growth.

Integrations

Offers API?:
Yes, Adobe Commerce Optimizer provides an API

Screenshots and Video

Architecture diagram for a Commerce Storefront powered by Edge Delivery Service, connecting catalog ingestion, catalog and merchandising services, success metrics, storefront pages, and third-party checkout.

Architecture diagram for a Commerce Storefront powered by Edge Delivery Service, connecting catalog ingestion, catalog and merchandising services, success metrics, storefront pages, and third-party checkout.

Company Facts

Company Name:
Adobe
Date Founded:
1982
Company Location:
United States
Company Website:
business.adobe.com/products/commerce/commerce-optimizer.html

Product Details

Deployment
SaaS

Product Details

Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English

Adobe Commerce Optimizer Categories and Features