What is Audiense?
Audiense specializes in identifying and comprehending any audience that is significant to you, regardless of how niche or distinctive it may be. With the ability to effortlessly generate reports using various filters like demographics, user profiles, affinities, and job roles, you can achieve highly tailored audiences and segments. This capability empowers you to enhance your marketing decisions, refine your targeting strategies, bolster relevance, and execute high-impact campaigns on a larger scale.
The challenges we aim to address include the fact that traditional consumer research tends to be labor-intensive, inflexible, and costly. We enable the integration of social data into strategic planning, which is often overlooked. Furthermore, personalization and brand strategy have become overly tactical, potentially undermining performance marketing initiatives.
What sets Audiense apart is our Audiense Insights platform, which creates audience segments based on the connections among individuals, essentially mapping out “Who knows who.” By understanding the relationships between consumers, we can deduce shared interests and affinities, illuminating how they are interconnected. Our distinctive approach to social consumer segmentation establishes a robust data foundation that not only aids in persona development but also enhances comprehension of crucial audiences and uncovers new audience possibilities, ultimately driving more effective marketing strategies.
Pricing
Starting at $696/month for Audiense Insights (Audience Insights)
Company Facts
Product Details
Product Details
Audiense Categories and Features
Social Media Monitoring Software
Social Media Marketing Software
Social Media Analytics Tools
Marketing Analytics Software
Market Research Software
Influencer Marketing Software
Audience Intelligence Platform
More Audiense Categories
Audiense Customer Reviews
Write a Review-
Would you Recommend to Others?1 2 3 4 5 6 7 8 9 10
Amazing platform to understand cultural audience Insights
Date: Aug 13 2021SummaryThis is a very good product if you want to understand inside out a particular audience or community.
PositiveSelf-service.
Generate reports take only some minutes.
2 types of.segmentation.
Personally Insights are incredibly helpful.
Integrates very well with social Listening.NegativeNothing really come to my mind but I wish it would have more integrations although they clearly say they are working on it.
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