What is Audiense?
Audiense specializes in identifying and comprehending any audience that is significant to you, regardless of how niche or distinctive it may be. With the ability to effortlessly generate reports using various filters like demographics, user profiles, affinities, and job roles, you can achieve highly tailored audiences and segments. This capability empowers you to enhance your marketing decisions, refine your targeting strategies, bolster relevance, and execute high-impact campaigns on a larger scale.
The challenges we aim to address include the fact that traditional consumer research tends to be labor-intensive, inflexible, and costly. We enable the integration of social data into strategic planning, which is often overlooked. Furthermore, personalization and brand strategy have become overly tactical, potentially undermining performance marketing initiatives.
What sets Audiense apart is our Audiense Insights platform, which creates audience segments based on the connections among individuals, essentially mapping out “Who knows who.” By understanding the relationships between consumers, we can deduce shared interests and affinities, illuminating how they are interconnected. Our distinctive approach to social consumer segmentation establishes a robust data foundation that not only aids in persona development but also enhances comprehension of crucial audiences and uncovers new audience possibilities, ultimately driving more effective marketing strategies.
Pricing
Price Overview:
Starting at $79/month for Audiense Connect (Twitter Marketing)
Starting at $696/month for Audiense Insights (Audience Insights)
Starting at $696/month for Audiense Insights (Audience Insights)
Free Version:
Free Version available.
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Company Facts
Company Name:
Audiense
Date Founded:
2011
Company Location:
United Kingdom
Company Website:
audiense.com
Product Details
Deployment
SaaS
Training Options
Documentation Hub
Webinars
Video Library
Support
Standard Support
Web-Based Support
Product Details
Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English
Spanish
Audiense Categories and Features
Social Media Monitoring Software
Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking
Social Media Marketing Software
Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling
Social Media Analytics Tools
Campaign Analytics
Competitor Monitoring
Customizable Reports
Engagement Tracking
Influencer Tracking
Multi-Channel Data Collection
Marketing Analytics Software
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics
Market Research Software
Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management
Influencer Marketing Platform
CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring
Audience Intelligence Platform
AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking
More Audiense Categories
Audiense Customer Reviews
Write a Review-
Would you Recommend to Others?1 2 3 4 5 6 7 8 9 10
Amazing platform to understand cultural audience Insights
Date: Aug 13 2021SummaryThis is a very good product if you want to understand inside out a particular audience or community.
PositiveSelf-service.
Generate reports take only some minutes.
2 types of.segmentation.
Personally Insights are incredibly helpful.
Integrates very well with social Listening.NegativeNothing really come to my mind but I wish it would have more integrations although they clearly say they are working on it.
Read More...Official Audiense ResponseDate: Sep 26 2022
Thank-you so much for your feedback! Since your review, we have been working on more integrations with Social Listening platforms, and other platforms such as Semrush. (And there's still more in the works!) If you have further details on the type of integrations you would like to see from us, please email us at productrequest@audiense.com
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