What is Builtfirst?

Builtfirst is a marketplace platform that helps companies launch partner directories, integration marketplaces, affiliate marketplaces, service marketplaces, and deal marketplaces without code. The platform is designed for organizations that want to take control of their partner ecosystem and create a branded marketplace experience quickly. Users can curate pre-built listings from Builtfirst’s catalog or invite their own partners to showcase software, services, integrations, perks, and offers. Builtfirst allows teams to brand the marketplace so it feels like a native part of their website, product, or community experience. Marketplaces can be embedded in-app through an iframe or added to a website, with advanced CSS and HTML customization available when needed. The platform provides access to a large library of pre-approved deals from trusted providers, helping communities deliver savings, track redemptions, and improve engagement. Builtfirst includes tools for deal curation, endorsements, reviews, email automation, workflows, templates, and buyer re-engagement. Teams can use custom taxonomies, categories, filters, headers, and partner promotion tools to organize listings around their own ecosystem strategy. Analytics, engagement tracking, CSV exports, webhooks, library tools, chat, and an open API help teams understand marketplace performance and connect data to other systems. Builtfirst can also help organizations monetize integrations, products, services, and partner listings while improving onboarding, support, and lead generation for ecosystem partners. By combining no-code marketplace creation, white-label branding, partner management, deal catalogs, analytics, and monetization features, Builtfirst helps companies launch partner ecosystems faster and create more value for their communities.

Screenshots and Video

Builtfirst Screenshot 1

Company Facts

Company Name:
AppDirect
Date Founded:
2009
Company Location:
United States
Company Website:
www.builtfirst.com

Product Details

Deployment
SaaS
Training Options
Documentation Hub
Support
Web-Based Support

Product Details

Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English

Builtfirst Categories and Features