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What is CHEQ Essentials?

CHEQ Essentials, which was previously known as ClickCease, is designed to eliminate unnecessary expenditures in Google Ads and Facebook Ads, ensuring that your advertising budget is allocated solely to genuine visitors. This highly regarded software specializes in detecting and preventing click fraud and ad fraud, enabling advertisers and brands to conserve their funds in pay-per-click campaigns by blocking fraudulent clicks.

The platform offers round-the-clock campaign monitoring, automated real-time IP blocking, and the exclusion of phony audiences, alongside features like on-site session recording, customizable detection rules, and comprehensive reporting. With its robust capabilities, CHEQ Essentials stands out as the premier ad-protection solution globally and has gained the trust of more than 10,000 advertising agencies dedicated to safeguarding their marketing initiatives. As a result, businesses can focus on reaching their target audiences without the fear of financial loss from fraudulent activity.

Pricing

Price Starts At:
$149.00/month/user
Price Overview:
7-Day Free Trial
Core - Starting from $149/month
Advanced - Starting from $249/month
Free Trial Offered?:
Yes

Integrations

Offers API?:
Yes, CHEQ Essentials provides an API

Screenshots and Video

CHEQ Essentials Screenshot 1

Company Facts

Company Name:
CHEQ
Date Founded:
2016
Company Location:
Israel
Company Website:
essentials.cheq.ai/
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Product Details

Deployment
SaaS
iPhone
iPad
Android
Training Options
Documentation Hub
Online Training
Webinars
Support
Standard Support
24 Hour Support
Web-Based Support

Product Details

Target Company Sizes
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Enterprise
Nonprofit
Government
Supported Languages
Dutch
English
French
Italian
Portuguese
Spanish

CHEQ Essentials Categories and Features

PPC Software

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Click Fraud Software

Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking

Advertising Agency Software

Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking
  • Reviewer Name: Peter S.
    Position: Managing director
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Love saving money and stopping the bots and competitors

    Date: Jan 16 2021
    Summary

    Very easy and seamless. Just works in the background. I just check the report every month to see how much I have saved and I love being notified about my competitors.

    Positive

    I love seeing how much you save and that all those nasty little bots are stopped and my competitors can't do the same.

    Negative

    Still, working out how to send my reports to google so I can see what I can claim back from the bot attacks. That would be the icing on the cake.

    Read More...
    Official CHEQ Essentials Response
    Updated: Mar 25 2021
    Our goal is to block the fraudulent clicks before any damage has been done :) Thank you so much for this lovely feedback!
  • Reviewer Name: A Verified Reviewer
    Position: Manager
    Has used product for: 6-12 Months
    Uses the product: Monthly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Real Clicks Only = Real ROI

    Date: Jan 20 2021
    Summary

    I highly recommend it for any accounts that have suspicious spend activity. It's not a tool that's required for every account, but it makes a significant difference for those few accounts that need it.

    Positive

    After implementing ClickCease, I've watched my clients Average Cost Per Conversion go down 400%! We finally are able to deliver leads at the national average for their industry.

    It's very easy to implement.

    Negative

    No complaints, but I have to use 50 characters in this box.

    Read More...
    Official CHEQ Essentials Response
    Date: Mar 24 2021
    You are amazing! We are so happy to read such awesome feedback! Thank you so much :)
  • Reviewer Name: Paul H.
    Position: Chairman
    Has used product for: Less than 6 months
    Uses the product: Monthly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Seems to Work

    Date: Jan 16 2021
    Summary

    I’m impressed with the technology. Wish the reporting was more robust, and independently verified by an outside company.

    Positive

    Based on their own reporting, ClickCease seems to be blocking quite a few clicks. It’s incredibly easy to set up, and runs automatically without any work on my end.

    Negative

    I may just not know how to find the information, but there doesn’t seem to be a way to determine what campaign the clicks they’re blocking are coming from. If it’s for my display ads, the service wouldn’t pay for itself, because those have such a low CPC.

    Read More...
    Official CHEQ Essentials Response
    Date: Mar 24 2021
    Hi Paul! We appreciate your feedback and we're always looking for ways to improve our software! We will keep this in mind :)
  • Reviewer Name: Javier C.
    Position: Founder, Digital Engineer
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Awesome Service

    Updated: Jan 12 2021
    Summary

    Great Service, I really love the product it has helped men and my clients by a lot to ensure that their ads are protected.

    Positive

    It really tracks all the clicks and has improved my ads results by 5x while making the process of protecting my ads so much easier.

    Negative

    Wish it allowed it us to make cool user names so it can be more user friendly.

    Read More...
    Official CHEQ Essentials Response
    Date: Mar 24 2021
    Hi Javier! We continuously work on improving our services for our customers and will keep the idea of cool usernames in mind :)
  • Reviewer Name: Veltri R.
    Position: Webmaster
    Has used product for: 1-2 Years
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Good Program

    Date: Jan 26 2021
    Summary

    I encountered a huge problem with my Google account and Google didn't want to know anything, I had to look at my web log and I had to exclude each IP manually. With this program everything is done automatically.

    Positive

    Speed and simplicity. It saves me money on google ads against my competitors who click on my ads. I recommend.

    Negative

    The fact that the program is in English and that I am in France.

    Read More...
    Official CHEQ Essentials Response
    Date: Mar 24 2021
    Thank you so much for the kind words, Veltri! We are continuously looking at ways to improve and your feedback will be remembered :)
  • Reviewer Name: Mike H.
    Position: CEO
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    When nothng else matters

    Date: Jan 11 2021
    Summary

    ClickCease gives you the option for a monthly based payment to assess, if that is actually what you need. It took me 6 weeks to confirm, that I was not only needing it, it stated saving me money, that I would have spent to google instead for nothing. I will definitely convert to yearly payment, because it easily balances between money spent and clicks worth having.

    Positive

    Very simple to integrate into our Google Ads. It shows you right away where and who it is, costing you money. It really helps understanding. who your website may look on different platforms. It easily provides info on fraudulent behaviour. IT SAVES MORE MONEY THAN IT COSTS!

    Negative

    Well, it costs money, but that what a good services costs.

    Read More...
    Official CHEQ Essentials Response
    Date: Mar 25 2021
    Hi Mike! We are always happy to save precious time and money! Thanks so much for this awesome feedback :)
  • Reviewer Name: A Verified Reviewer
    Position: Graphic Designer
    Has used product for: Less than 6 months
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Good but Heavy

    Updated: Feb 08 2021
    Summary

    Overall I thought this was a good application, I really liked how simple the setup was and how easy is was to navigate the only real con would be how heavy it was to run but maybe I just need a better laptop.

    Positive

    It was very easy to use, the interface was simple and the setup was also straight forward. I think it's a good application for beginners.

    Negative

    It was a bit heavy for my laptop and I wish I was able to track more keywords especially for the price.

    Read More...
    Official CHEQ Essentials Response
    Date: Mar 24 2021
    Thank you very much for giving us this feedback! We are always striving to improve our services and we will make sure to keep your request in mind!
  • Reviewer Name: A Verified Reviewer
    Position: Manager
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Fantastic Application to control the Fraud clicks

    Date: Jan 20 2021
    Summary

    Very good performance with blocking the ip's and monitoring the health of the genuine traffic that is converted to sales.

    Positive

    Easy to manage and track the invalid IPs on your account which were automatically blocked. The blocked Ip's are highlighted in red.

    Negative

    Need to login and check the data every time i wish there were mobile app.

    Read More...
    Official CHEQ Essentials Response
    Date: Mar 24 2021
    Super great feedback! We are continuously looking at ways to improve and your suggestion will be remembered :)
  • Reviewer Name: Chetan B.
    Position: Mechanical Engineer Intern
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 100 - 499
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Protection for your pocket

    Date: Jan 27 2021
    Summary

    You might think what you can save but trust me, these types of attacks seriously harm your business as well as your pocket. It totally disturbs the analysis of the organic traffic reaching your website. These days if you show ads on Google, you must have ClickCease.

    Positive

    These days where competitors go to any extent to get to you, it is a very normal trend of click on the rival's ads. ClickCease pretends such an attack by monitoring the IPs, and others expect from which unnecessary taps can be stopped.

    Negative

    It does not have any drawback as its work is limited, delivering exactly what it promises.

    Read More...
    Official CHEQ Essentials Response
    Date: Mar 24 2021
    Hey Chetan! What an amazing review! We are super happy to hear that we have helped you with your click fraud issue :)
  • Reviewer Name: A Verified Reviewer
    Position: Managing Director
    Has used product for: 1-2 Years
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Must Have for All Advertisers

    Date: Jan 12 2021
    Summary

    Good and recommend service to have for all advertisers. It helps us to prevent click frauders and also help us track the keywords that we are ranking for which is delicate enough for business owners like us to stay on top of the game in our industry.

    Positive

    My company have been using ClickCease for 2 years now. Without hesitate, this is the best software I have used. I use it to track necessary keywords for my business and also it helps me to block click frauds (we know there are haters everywhere trying to exhaust your ad spend). ClickCease helps me in such a way that it blocks them to save my ad spend. Voila ClickCease

    Negative

    It only allows 2 keywords to track. Hope they can add more keywords to track.

    Read More...
    Official CHEQ Essentials Response
    Date: Mar 24 2021
    What a great review! It is our pleasure to be of help :)
  • Reviewer Name: Jiri Z.
    Position: Junior
    Has used product for: Free Trial
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Pretty good

    Date: Jan 30 2021
    Summary

    I was positively surprised, Free trial is really handy so that you can see what's going on and maybe some people will discover that this isn't for them, which is of course fine, but those who dig deeper won't discover anything better.

    Positive

    There isn't really enough of these bussiness solutions available unless you are willing to pay exorbitant prices. Good customer reviews, more than sufficient customer support.

    Negative

    It's not the easiest at first, but provided that you know English and some basics of marketing etc you should be fine.

    Read More...
    Official CHEQ Essentials Response
    Date: Mar 24 2021
    Amazing, we are so glad to hear that you are enjoying your experience with ClickCease!
  • Reviewer Name: Mohd T.
    Position: Full Stack Developer
    Has used product for: 6-12 Months
    Uses the product: Weekly
    Org Size (# of Employees): 100 - 499
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Saves Money and Time.

    Date: Feb 04 2021
    Summary

    Overall, With ClickCease, the ability to customize threshold and automatic detection and block saves a lot of money and time. Also, you can block traffic coming from the VPN.

    Positive

    -It is easy to use and navigate, and the dashboard is well organized.
    -It is excellent to view reports and the best solution to save money on your PPC advertisements.
    -It is effortless to set up and get running and squeezing a little more performance from your account.

    Negative

    -Sometimes, the analysis shown is a little wrong.
    -You can only track two keywords, which is very less.
    -They should provide more insights into the block customers.

    Read More...
    Official CHEQ Essentials Response
    Date: Mar 24 2021
    Hi Mohd! We appreciate your feedback and we're always looking for ways to improve our software! We will keep this in mind :)
  • Reviewer Name: Jason L.
    Position: Entertainer
    Has used product for: 6-12 Months
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Can't Believe This Even Existed

    Date: Jan 10 2021
    Summary

    I appreciate the service that ClickCease provides and how easy it is to use. I consider it part of the family like Norton.

    Positive

    Protects you from competitors burning your money with bogus clicks. Until recently, I didn't even know that existed. If you use Google Ads, you'll definitely get a return on investment.

    Negative

    You have to run a certain number of ads to make it worthwhile. I happen to run a lot of ads.

    Read More...
    Official CHEQ Essentials Response
    Date: Mar 25 2021
    Thank you so much for your lovely words, Jason! We're always happy to be of help :)
  • Reviewer Name: A Verified Reviewer
    Position: Manager
    Has used product for: 6-12 Months
    Uses the product: Weekly
    Org Size (# of Employees): 20,000 or More
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Reduces Fraudulent Clicks and Saves Money

    Date: Jan 12 2021
    Summary

    Overall, ClickCease is a powerful tool for advertisers who wish to optimize their Google Ads advertising campaigns by reducing fraudulent clicks by their competitors, bots, and other potential sources of click fraud. Great interface, quick set-up, and excellent customer service. Highly recommended for all advertisers.

    Positive

    Very easy set-up and intuitive user interface. Useful and legible reporting. Saves real money with no loss of legitimate business by reducing fraudulent clicks. Excellent, highly responsive customer service. Good pricing provides value given how much money it can potentially save.

    Negative

    I have not encountered anything negative so far. Functionality works as intended; nothing to dislike about this app.

    Read More...
    Official CHEQ Essentials Response
    Date: Mar 24 2021
    We are super glad that you are seeing value from our software :) Thanks for this great feedback!
  • Reviewer Name: A Verified Reviewer
    Position: Associate Director
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Fraud Review Report

    Date: Jan 12 2021
    Summary

    Was really clueless from the start when I using ClickCease. I'm very impressed with the responsiveness chatbot assist.
    Please keep up the good work!

    Positive

    I am very satisfied with weekly fraud report given to me, chatbot is extremely responsive. I like how good their features, their pricing is also reasonable, their designs are also easy to use.

    Negative

    So far I can’t find any cons in the service given.

    Read More...
    Official CHEQ Essentials Response
    Date: Mar 24 2021
    That is very encouraging to hear! Thank you so much for your lovely words :)
  • Reviewer Name: Lynn J.
    Position: Marketing Specialist
    Has used product for: 2+ Years
    Uses the product: Daily
    Org Size (# of Employees): 5,000 - 9,999
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Perfect Solution for Fraud Detection and Prevention

    Date: Feb 02 2021
    Summary

    ClickCease is a tool for faster fraud detection, which guarantees us immediate scan and identification of any malware. Also, high measures are employed for quick prevention.

    Positive

    ClickCease ensures immediate identification of any malware, and high prevention. Again, ClickCease increases the authentication of any system user. And finally, ClickCease has a swift and intuitive design.

    Negative

    ClickCease is a weighty application, which means, it requires a high loading capability, unlike other software.

    Read More...
    Official CHEQ Essentials Response
    Date: Mar 24 2021
    Hey Lynn! We're glad that you are enjoying your experience! :)
  • Reviewer Name: Shekhar S.
    Position: PPC Specialist
    Has used product for: 6-12 Months
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Helped us identifying and blocking fake clicks

    Updated: Jan 25 2021
    Summary

    We identified fake clicks coming to our ads affecting our marketing data. We were looking for a tool to help us get rid of the fake clicks, clicks with immediate bounce, clicks coming from VPN, and competitors' clicks affecting our marketing spend, and ClickCease helped us in that. We tried it for a 2-week trial and then decided to use it for full time. This tool has helped us save our spending going on to fake and suspicious. Worth a buy!!

    Positive

    Simple and intuitive reporting dashboard,
    Good customer support,
    Track keywords performance,
    Monthly report.

    Negative

    Though It helps to identify clicks coming from a VPN however it requires at least one click to find out that.

    Read More...
    Official CHEQ Essentials Response
    Date: Mar 24 2021
    Hey Shekhar! We are so happy to hear this. We're glad we could help you save your Google Ads budget :)
  • Reviewer Name: Dave Y.
    Position: Paid Search Specialist
    Has used product for: 6-12 Months
    Uses the product: Weekly
    Org Size (# of Employees): 100 - 499
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Very Helpful

    Date: Jan 04 2021
    Summary

    Works great but Bing is very limited. The setup is easy, the dashboard is user friendly and their support is VERY responsive.

    Positive

    If you need help with anything, their Responsiveness is very fast. You can message them on the website or email them and they get right back to you almost instantly.

    The dashboard is very helpful.

    Negative

    Not as integrated with Bing/Microsoft ads. Bing does not allow them to automatically block IP addresses and Bing cannot block newly formatted IP addresses.

    Read More...
    Official CHEQ Essentials Response
    Date: Mar 25 2021
    So happy to hear that you are enjoying our dashboard! It is our pleasure to be of help :)
  • Reviewer Name: A Verified Reviewer
    Position: CEO
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Seeing the benfits

    Date: Jan 11 2021
    Summary

    Seems to be working well. The reporting looks good and provides the info needed. Will come back to finalize my review if anything changes.

    Positive

    Looks like it is helping our clients save money and paying for itself. Glad we purchased it and are trialing with our clients.

    Negative

    Haven't found one reason to not like it yet. Will update if so.

    Read More...
    Official CHEQ Essentials Response
    Date: Mar 25 2021
    We are so glad to hear that you are seeing value from our software :) Thanks for the awesome feedback!
  • Reviewer Name: Gary M.
    Position: Managing Director
    Has used product for: 1-2 Years
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Great product

    Date: Jan 07 2021
    Summary

    Easy of use, Low Cost, Accuracy.

    Positive

    Saves our business £1,000's on click fraud and increases return on Adwords spend.

    Negative

    I cant think of many so none really, sorry, great product.

    Read More...
    Official CHEQ Essentials Response
    Date: Mar 25 2021
    Hey Gary! We are so happy to hear this. We're glad we could help you save your Google Ads budget :)