What is ConsentPixel?
ConsentPixel — Privacy · Verified serves as a consent management solution that emphasizes adherence to CIPA by actively securing consent instead of simply presenting a notification banner. In contrast to conventional cookie management tools that display alerts while still permitting analytics, chat widgets, and advertising pixels to monitor user behavior covertly—an issue contributing to ongoing CIPA "wiretapping" litigation—ConsentPixel proactively prevents these scripts, pixels, and tags from functioning until clear consent is granted by the visitor.
The platform streamlines installation with a single JavaScript pixel, which effectively handles script blocking, consent collection, audit logging, and continuous monitoring, eliminating the need for an SDK or complex tag manager configurations. This adaptable tool integrates effortlessly with various platforms, including WordPress, Shopify, Webflow, custom HTML, and headless stacks.
ConsentPixel's compliance extends not only to CIPA but also encompasses CCPA/CPRA, GDPR, and a growing number of privacy regulations from US states. Moreover, agency tiers are available that provide additional features such as white-label dashboards, branded reporting, and custom domains, facilitating the management of multiple client websites from one central hub. With a range of flexible pricing options that cater to single-domain users as well as agencies and enterprises, ConsentPixel is crafted to accommodate the diverse needs of users, all while ensuring comprehensive privacy protection. This thoughtful approach to consent management positions ConsentPixel as a leader in the field of digital privacy solutions.