What is Dawin?
Dawin, the leading video advertising network in South Korea, offers the widest video reach in the nation while facilitating retargeting ads through ADID, interest-based targeting, and a cost-per-view model that charges only when a viewer clicks on an ad or watches it for more than 15 seconds. In addition, d2 functions as a retargeting tool that showcases banner advertisements by evaluating key audiences who have interacted with video ads for the necessary duration after seeing the initial Dawin advertisement. This strategy is remarkably effective for both brand awareness campaigns and those focused on increasing direct conversions. The performance-driven non-compensating app installer (nCPI) generates high-quality traffic by partnering with leading global advertising networks, thereby improving traffic selection efficiency to meet specific goals in conjunction with major tracking systems. Moreover, advertisers can utilize interest-targeting ads across all of Dawin's services, harnessing data from customers who have previously engaged with either video or banner ads, which amplifies their advertising effectiveness in a fiercely competitive market. By employing such advanced strategies, Dawin continues to refine its offerings and empower advertisers to achieve superior results.
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Company Facts
Company Name:
INCROSS
Date Founded:
2007
Company Location:
Korea
Company Website:
www.incross.com/en/business/dawin/
Product Details
Deployment
SaaS
Training Options
Documentation Hub
On-Site Training
Support
Standard Support
Web-Based Support
Product Details
Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English