Leader badge

What is Drift?

Customers today have elevated expectations, and the businesses that thrive are those that offer personalized, swift, and seamless purchasing experiences in an era defined by instant gratification. Drift is here to assist you in achieving that goal.

By integrating chat, video, and automation, Drift effectively eliminates obstacles in the purchasing process. This platform empowers you to engage in conversations with prospective clients at your convenience. Currently, more than 50,000 companies utilize Drift to boost their revenue, shorten sales cycles, and simplify the buying process, leading to greater customer satisfaction and loyalty.

Pricing

Price Overview:
Free
Standard - $50/mo
Pro - $500/mo
Premium - $1500/mo
Enterprise - Chat With Us
Free Version:
Free Version available.

Integrations

Screenshots and Video

Company Facts

Company Name:
Drift
Date Founded:
2015
Company Location:
United States
Company Website:
www.drift.com
Edit This Page

Product Details

Deployment
SaaS
Windows
Mac
iPhone
iPad
Android
Training Options
Documentation Hub
Online Training
Webinars
On-Site Training
Support
Standard Support
24 Hour Support
Web-Based Support

Product Details

Target Company Sizes
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English

Drift Categories and Features

Sales Intelligence Software

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

Lead Nurturing Software

A/B Testing
Campaign Management
Drip Campaigns
Lead Capture
Lead Notifications
Lead Scoring
Lead Segmentation
Performance Metrics
Personalization
Pipeline Management

Lead Generation Software

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Lead Capture Software

Business Card / Badge Scanning
Dashboard
Data Extraction
Lead Distribution
Lead Notifications
Lead Nurturing
Lead Qualification
Lead Scoring
Online Forms

Conversational Marketing Platform

Appointment Scheduling
Audience Segmentation
Chatbot
Email Automation
Group Messaging
Human Handover
Lead Distribution
Lead Qualification
Mobile Messaging
Multi-Channel Communication
Product Recommendations
Video Chat

Conversational AI Platform

Code-free Development
Contextual Guidance
For Developers
Intent Recognition
Multi-Languages
Omni-Channel
On-Screen Chats
Pre-configured Bot
Reusable Components
Sentiment Analysis
Speech Recognition
Speech Synthesis
Virtual Assistant

Chatbot Software

Call to Action
Context and Coherence
Human Takeover
Inline Media / Videos
Machine Learning
Natural Language Processing
Payment Integration
Prediction
Ready-made Templates
Reporting / Analytics
Sentiment Analysis
Social Media Integration

Account Based Marketing Software

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

More Drift Categories

  • Reviewer Name: Anis A.
    Position: Ownership Workflow Coordinator
    Has used product for: 1-2 Years
    Uses the product: Weekly
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Ideal for Conversational Marketing

    Date: Jan 12 2024
    Summary

    Drift stands out as a powerful solution for businesses looking to enhance their conversational marketing. Its real-time engagement features, AI-powered chatbots, and support for account-based marketing make it an ideal choice for companies focused on personalized customer interactions.

    Positive

    Drift does a great job in real-time conversational marketing, enabling businesses to engage with website visitors through live chat, chatbots, and personalized messaging.

    Negative

    Some users may find Drift's pricing structure complex, and the initial setup might require a bit of extra technical expertise.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Account Manager
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    A gamechanging customer service tool

    Updated: Apr 07 2022
    Summary

    I couldn't ask for much more from Drift. It makes my customers feel heard and helps me worry about one less thing. It's a great chat tool and I have no complaints!

    Positive

    Drift makes it easier than ever to connect and chat with customers. The interface is easily utilized and the additional features are the cherry on top.

    Negative

    It would be great to see more email tools being offered or a "chat bot" to utilize, but I'm sure these are on the horizon.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Senior Project Manager
    Has used product for: Less than 6 months
    Uses the product: Weekly
    Org Size (# of Employees): 100 - 499
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Drift offers me an Intelligent chatbot to boost sales

    Date: Nov 03 2022
    Summary

    Overall, Drift is a robust marketing product that can chat and interact professionally with clients without human command. It helps us provide a high-standard experience to our future clients. Its pre-programmed bots are very competent.

    Positive

    Drift is easy to set up and implement on business websites. Its pre-programmed bots give a personalized experience to clients, which indirectly helps to boost sales. The chat page can be customized.

    Negative

    Had a great experience with Drift. No downside experienced till now.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Advisor
    Has used product for: 6-12 Months
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    The best chatbot to use on your platform.

    Date: Mar 02 2022
    Summary

    It gives every customer a really helpful way to communicate with us through our main websites. Drift has also helped both our sales management team and customer service.

    Positive

    It has made the entire process of connecting with our clients extremely easy. This is the best chat app I've ever used.

    Negative

    No negative feedback. We've used it for quite a while now and the only thing I can say is everyone should give it a shot.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Sales Marketing Manager
    Has used product for: 1-2 Years
    Uses the product: Weekly
    Org Size (# of Employees): 100 - 499
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Conversational marketing at a cost!

    Date: Apr 05 2022
    Summary

    Very impressed with both the capabilities and the service delivered by the Drift team. Though it is hard to justify the price with some key features missing.

    Positive

    Setting up the Drift chatbot was really quick and integrates seamlessly with our HubSpot CRM. When we did have an issue the support team responded quickly with accurate info.

    Negative

    I would like to see a forms feature added. Though the integration works it would be much neater to have it out of the box here. Especially considering the steep price-point.

    Read More...
  • Reviewer Name: Jevendra G.
    Position: Student
    Has used product for: 1-2 Years
    Uses the product: Weekly
    Org Size (# of Employees): 1,000 - 4,999
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Provides good chat bot to websites

    Date: Mar 17 2022
    Summary

    In the daily growing businesses, it is essential to have such type of chat service which can directly interact with the customer and get data about the customer's needs.

    Positive

    - It has 24*7 customer support system to solve all the queries of the user.
    - it has cross-platform support, so whether you use the chat using mobile tablet or pc, you are going to get the same experience.
    - Helps in growing sales by directly informing the sales team when a customer wants to make an order. This is done with the helps of chat service.

    Negative

    - Its pricing can be a problem if a small business with limited funds needs a feature which is present only in the upper pricing pack.
    - Drift throws bugs sometimes, which can annoy the customer.
    - Initially, user may find it difficult to use this software.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Tester
    Has used product for: Less than 6 months
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Drift review

    Date: Feb 01 2022
    Summary

    Overall, I continued to run this software after my initial set up running my customer chats for my e-commerce small business.

    Positive

    It was very good to start out with. I work in setting up e- commerce solution's for other people. I started suing drift to set up chats with my customers. The set up was very simple, and it helped greatly.

    Negative

    There is not much to complain about. One of the limiting features that I found when first experimenting with this was the lack of integrations with other parties.

    Read More...
  • Reviewer Name: Helen D.
    Position: Founder
    Has used product for: 2+ Years
    Uses the product: Monthly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Great for email chat

    Date: Feb 08 2022
    Summary

    Brilliant at what it does - and looks good as well. I can't stand chat bots that are terrible for website visitors, and Drift is discreet.

    Positive

    I've used Drift on clients' websites for years, and it's great at what it does. It's not too distracting for website visitors, and there's plenty of personalisation available.

    Negative

    If you're looking for an all singing, all dancing chatbot, Drift isn't that. It isn't suitable for lots of automation, but for small websites and non-urgent enquiries, it's great.

    Read More...
  • Reviewer Name: Lynn J.
    Position: Marketing Specialist
    Has used product for: 1-2 Years
    Uses the product: Daily
    Org Size (# of Employees): 5,000 - 9,999
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Successful Markeing and Sales Platform

    Date: Feb 02 2021
    Summary

    Drift is a challenge free way for connecting customers with the business, with the aim of increasing their sales, and marketing segment. Huge support and constant discussions,

    Positive

    Drift supports marketing, by helping companies or business to have mutual connection and communications with customers.
    The support for Drift are super helpful and professional.
    Also, huge market segment is attained because of Drift.

    Negative

    Drift is a well guided and facilitating way for communication, which foster sales and marketing. Eventually, the developer of Drift has eliminated challenges.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: IT Project Manager ( Senior )
    Has used product for: 2+ Years
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Smart and effective

    Updated: Jan 30 2021
    Summary

    Overall, it's a lite but powerful tool that smartly brings new clients into the sales pipeline. Loved its interface, easy for new users. Must try this to increases sales and engagement.

    Positive

    Drift is effective, smart and easy to use. It helps my organization to give a more personalized and better experience to new customers. I loved its special chat command option it's fast and easily customizable.

    Negative

    Need better and third party analytics implementation.

    Read More...
  • Reviewer Name: Daniel Alejandro G.
    Position: Central Operations Leader
    Has used product for: Less than 6 months
    Uses the product: Weekly
    Org Size (# of Employees): 100 - 499
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Making lead generation more human

    Date: Jun 29 2021
    Summary

    I used Drift a long time ago when I was a sales rep before I moved up on my company. This is basically every single reps dream come true since we could connect more with the customer and eventually find what they wanted. Next-generation lead generation tool.

    Positive

    Improved communication with the customers. It makes some sort of personal connection the customers which sets the difference in many scenarios. Customers see it more as an opportunity to get something new rather than some agent trying to make a sale/appointment.

    Negative

    The fares are quite high, but if managed correctly it brings nothing but profit!

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Sales Manager
    Has used product for: 2+ Years
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    My secret weapon!

    Date: Feb 16 2021
    Summary

    Overall this is a must for any sales team, install it in seconds on your landing pages and you have instant rapport building with your prospects.

    Positive

    Drift (I started when it was Driftt) is every sales reps dream. It helps you connect on a human level with prospects in a way that many new leads are surprised. I have booked countless meetings and closed business thanks to this tool

    Negative

    You will find that you will quickly upgrade from free to basic which is fine for the price but unless you shell out hundreds more per month many automated features are limited.

    Read More...
  • Reviewer Name: Marta C.
    Position: Account Director
    Has used product for: 2+ Years
    Uses the product: Daily
    Org Size (# of Employees): 100 - 499
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Show your catalog and level up your commercial experience

    Date: Apr 20 2021
    Summary

    Sales have increased thanks to the many benefits it offers me in the marketing area, which allow me to provide a highly optimized service to the target audience and speed up the closing of negotiations by this means. Customers are delighted with the speed of the terminal process and the effectiveness of trade and attention. For any company whose objective is to boost its market and commercial scope, this platform is ideal for offering a comfortable experience to both potential customers and to the company that needs to manage its sales and to have closer management of its negotiations.

    Positive

    The ease with which I can display the products and services in a complete catalog and capture a higher volume of potential customers, as well as being able to respond to each of them in a specific way and with the more incredible speed of response.

    Negative

    The truth is that I don't see any disadvantage so far, maybe the support provided is a little precarious, but in general, it is well implemented.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Technical Operations Manager
    Has used product for: 1-2 Years
    Uses the product: Daily
    Org Size (# of Employees): 100 - 499
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Effective leads converter

    Date: Feb 03 2021
    Summary

    Our experience with Drift was flawless. We are being able to convert most leads to sales. It works great on any websites. The overall platform is very useful in sales growth.

    Positive

    The conversation bot is pretty advanced, it quickly responds to question with an accurate answer. We are using Drift on our sales website, it helps us to interact with visitors and capture any sales opportunities. Drift increases our sales conversion percentage.

    Negative

    One downside is its lead manager, it provides less informations.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: CEO
    Has used product for: Less than 6 months
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Pretty good to start wiith

    Updated: Oct 10 2021
    Summary

    Overall a good platform to start with depending upon your needs. We switched to a new platform, but would be open to revisiting in the future.

    Positive

    With our e-commerce business we initially used Drift for customer chats. It was quick to setup and very easy to use, helped us with conversions.

    Negative

    Not as many integrations as we'd like or advancement of the platform. We ended up switching to a competitive chat platform - Octane - that had better hooks into Shopify and was launching new features faster.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Designer
    Has used product for: Free Trial
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Good Marketing Tool

    Date: Mar 13 2021
    Summary

    Overall I like this application, it was very useful in keeping in track with trends and clients. Very good.

    Positive

    Great tool to use for marketing and tracking current trends. This is useful for seeing what your clients want and need.

    Negative

    Honestly I did not find anything that I thought was bad. I enjoyed it.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Marketing Manager
    Has used product for: 6-12 Months
    Uses the product: Daily
    Org Size (# of Employees): 100 - 499
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Pricey but worth the investment

    Date: Feb 11 2021
    Summary

    Overall, compared to other such tools drift has more features and is faster at analyzing the responses. Playbook feature is the advantage.

    Positive

    Lead generation and validation had been a piece of cake of it with the various plays that we can use.

    Negative

    Implementation and learning take time but once set up not much to be done. Pricing could be reduced.

    Read More...
  • Reviewer Name: Jason L.
    Position: Owner
    Has used product for: 6-12 Months
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Helps Me Engage Visitors

    Date: Jan 16 2021
    Summary

    I feel like this software improves my bottom line not only by nurturing existing relationships but keeping people on my site long enough to begin relationships.

    Positive

    I like their concept of conversational sales based on the work of the AI technology. Feels like a giant step forward from my flat old website.

    Negative

    People know that it is essentially a robot they're talking to, but it still feels better for a website to care enough to ask questions.

    Read More...
  • Reviewer Name: Edith K.
    Position: Assistant Acountant
    Has used product for: 1-2 Years
    Uses the product: Daily
    Org Size (# of Employees): 5,000 - 9,999
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Leading, Outstanding, and Resourceful Sales and Marketing Space

    Date: Feb 23 2021
    Summary

    Drift is a substantiated program for perfect sales support, which makes a firm remain competitive and relevant in a dynamic market.

    Positive

    Drift creates a suitable conversational space, where sales and marketing are genuinely considered. Drift has the intelligence of knowing the serious buyers for company's products and services. Also, Drift has specific marketing protocols, whose results are immediately identified.

    Negative

    Drift has a design that is fully responsive, but the ease of use feature is not fully implemented by the developer.

    Read More...
  • Reviewer Name: Micheal R.
    Position: Communication Assistant
    Has used product for: 1-2 Years
    Uses the product: Daily
    Org Size (# of Employees): 5,000 - 9,999
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Excellent Tool for Firms to Laern About Customers

    Date: Feb 19 2021
    Summary

    Drift has the intelligence of learning what is in the mindset of the users. Eventually, the developer helps companies make better or huge sales.

    Positive

    Drift helps companies in learning the trends of customers, where they identify those who want to buy or have a concern about the company. Again, Drift increases the conversations that companies have with their clients.

    Negative

    Drift has a rate of subscription which is quite high, and if not completely managed, the many people who may want to secure the program may find it hard.

    Read More...
  • Previous
  • You're on page 1
  • 2
  • Next