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What is EmailOctopus?

EmailOctopus provides an affordable email marketing platform that includes all the essential tools for engaging your audience effectively. The user-friendly drag-and-drop editor enables you to design eye-catching email campaigns, with a wide selection of templates at your disposal. Additionally, you can create straightforward landing pages or embed forms to capture information from new subscribers with ease.

With capabilities for crafting welcome emails and comprehensive onboarding and lead nurturing sequences, you can automate your communications based on specific timelines. The segmentation feature allows you to target specific groups within your audience, enhancing the relevance of your emails. By utilizing custom fields, you can import and collect crucial data tailored to your audience's preferences, and you also have the option to segment your lists based on how recipients engage with your campaigns.

EmailOctopus seamlessly connects to over 2,000 applications through Zapier and Integromat, and it provides a WordPress plugin alongside direct integrations with Carrd, OptinMonster, and BookFunnel. Furthermore, their Amazon SES user Connect product allows for sending unlimited emails each month, making it a versatile choice for businesses of all sizes. The platform’s robust features position it as a compelling option for anyone looking to enhance their email marketing strategy.

Pricing

Price Starts At:
$8/month
Price Overview:
EmailOctopus offers a free email marketing plan for up to 2,500 subscribers.

For paid plans, pricing scales with the number of subscribers in your mailing list.
Free Version:
Free Version available.

Integrations

Offers API?:
Yes, EmailOctopus provides an API

Screenshots and Video

Company Facts

Company Name:
EmailOctopus
Date Founded:
2014
Company Location:
United Kingdom
Company Website:
emailoctopus.com
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Product Details

Deployment
SaaS
Training Options
Documentation Hub
Video Library
Support
Standard Support
Web-Based Support

Product Details

Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English

EmailOctopus Categories and Features

Email Marketing Software

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Email Management Software

Data Recovery
Email Archiving
Email Monitoring
Queue Manager
Response Management
Routing
Shared Inboxes
Signature Management
Spam Blocker
Whitelisting / Blacklisting

Campaign Management Software

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

More EmailOctopus Categories

  • Reviewer Name: Andrew K.
    Position: Broker/owner
    Has used product for: 1-2 Years
    Uses the product: Monthly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Awesome Emailing Tools

    Date: Jul 01 2022
    Summary

    This is an outstanding email service! Everything works beautifully. The design tools are great, the campaigns always get delivered and my response is increasing every month.

    Positive

    I write a Realtor newsletter in Florida and couldn't do it without Email Octopus. The tools are amazing, the templates are great. But most importantly, this system is reliable. I can always count on everything working as intended. I couldn't be more pleased.

    Negative

    Nothing. I have found no problems of any kind using Email Octopus.

    Read More...
  • Reviewer Name: Mark A.
    Position: Business Owner
    Has used product for: Less than 6 months
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    I love it!

    Updated: Jul 11 2022
    Summary

    Brilliant! It's a fraction of the price of other so called top auto responders but much better. I would recommend it completely.

    Positive

    It's so easy to use, nothing complicated about it at all even for someone new to email autoresponders.

    Negative

    Nothing. Really there isn't anything bad about it.

    Read More...
  • Reviewer Name: Phoebe W.
    Position: Marketer
    Has used product for: Less than 6 months
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Great app!

    Date: Apr 18 2022
    Summary

    My overall experience from this app if I was rating it would be a 10 out of 10. I’ve had mo issues. Quick to learn, great place to find everything you need, and it’s super quick to load.

    Positive

    I love the fact that it’s super simple and easy to use! The whole platform itself is so easy to use. I would definitely recommend this to anyone!

    Negative

    Honestly there’s nothing I have disliked about the app!

    Read More...
  • Reviewer Name: Alex A.
    Position: Freelancer
    Has used product for: 2+ Years
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    A User-Friendly Email Builder

    Date: Sep 06 2022
    Summary

    Overall I would recommend EmailOctopus to everyone that is looking to capture client/user data in a simple an easy way. If you’re looking to send a few emails a month then this is the platform for you.

    Positive

    I’ve used EmailOctopus on several projects over the years and I’ve always been impressed with its ease of use. The builder is intuitive. It has great integrations with major site builders, I use it mainly with Carrd. Email Octopus has a generous free plan, one of (if not the) best on the market.

    Negative

    EmailOctopus does lack some of the more power user features that you many find in services such as Klaviyo.

    Read More...
  • Reviewer Name: Gaby G.
    Position: Digital Marketer
    Has used product for: 6-12 Months
    Uses the product: Monthly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    The best email service for small business!

    Updated: Oct 21 2022
    Summary

    I am really satisfied with the results of my campaigns. I believe it is best suitable for small businesses.

    Positive

    - It works pretty well even in the free version.
    - It is simple to use.
    - The reports provided are simple to understand.
    - The emails look professional. I love it.
    - I can see how many subscribers opened my emails and how often the links are used.

    Negative

    The interface when you are setting up your email could be better. But it is ok to use.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Artist
    Has used product for: 6-12 Months
    Uses the product: Monthly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Favorite tool for sending newsletters through email

    Date: Jun 19 2022
    Summary

    I've had a lovely experience so far! My email newsletters always make it to their destination inbox, and the customization options are great too!

    Positive

    I've tried a lot of different tools for email newsletters. EmailOctopus is by far the most accessible and user friendly one I've found. The plans are also very affordable!

    Negative

    Honestly? No cons. I love absolutely everything so far!

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Author
    Has used product for: 6-12 Months
    Uses the product: Monthly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Highly recommend

    Date: May 22 2022
    Summary

    Simple, streamline, user-friendly and not at all intimidating. So easy to create a form and send to your subscribers.

    Positive

    This is the simplest, most user friendly interface that I have found for maintaining my email list.

    Negative

    None that I've found so far. Limited features but still enough.

    Read More...
  • Reviewer Name: Vidya P.
    Position: Growth Marketer
    Has used product for: 1-2 Years
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Emailoctopus ESP is what I recommend to all my newsletter friends.

    Date: Apr 19 2022
    Summary

    An amazing ESP for a beginner as well as a pro. I love their email templates and how I can easily create an email course.

    I didn't have to learn a ton to navigate their platform and use it in the right way.

    Positive

    - Ease of setting up an account for a complete beginner
    - Ease of setting up DKIM, DMARC, etc
    - Email automation for email courses
    - Tagging email subscribers
    - Segmentation of users
    - Email templates

    Negative

    - Analytics could be improved with more insights
    - Which links are clicked by people. Right now it just says "xyz" clicked a link but doesn't say which link they clicked.

    Read More...
  • Reviewer Name: Krista L.
    Position: Author
    Has used product for: Less than 6 months
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Very solid email newsletter provider

    Date: Mar 01 2022
    Summary

    EmailOctopus offers an amazing number of subscribers in its free trial and is fairly easy to use. I also really like that the generous free trial turns into very reasonably priced plans once you grow enough to need to pay. I wish I'd known about EmailOctopus sooner! I would have started with them instead of needing to move.

    Positive

    Very generous free trial. One of the only services that will give you 2500 users while still free. As an author, I need that because a lot of sign ups for free reader magnets are people who never open another email. Easier to use than Mailchimp or ConvertKit.

    Negative

    Not quite as easy to use as MailerLite, but not bad. The emails look a little less polished.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: MBA student
    Has used product for: Less than 6 months
    Uses the product: Yearly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Very good!!

    Date: Feb 24 2022
    Summary

    Very good product!

    Positive

    - Easy to use
    - Beautiful design
    - Best value for money for people who just starting out. I can use the service for free until 2500 subscribers. This is amazing!

    Negative

    - There's nothing I don't like! Perhaps more integration with LinkedIn.

    Read More...
  • Reviewer Name: Pietro E.
    Position: Owner
    Has used product for: Less than 6 months
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    The Best Option in the Market!

    Date: Oct 20 2022
    Summary

    Overall I love this service. Even the free version is absolutely fine to use. I would recommend this to everyone.

    Positive

    I started using EmailOctopus to send email to my SaaS customers.

    It is super user friendly. I have never user one of these email marketing services before and even so I could setup my first campaign in a little time.

    The templates are just perfect. It is tottaly professional.

    Everything that you need to use it is easily find in the website.

    Negative

    No cons till now. Everything works correctly and It has been easy to use.

    Read More...
  • Reviewer Name: Richard S.
    Position: Marketer
    Has used product for: 6-12 Months
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    I love it. Cheap pricing and works well.

    Date: Oct 21 2022
    Summary

    Great email and newsletter service. I think it is the best option in the market. The price is affordable, and the service is fantastic. Everyone can use it.

    Positive

    Pricing is the best in the market. I am not an expert in email marketing, but the analytics are perfect for me. It is easy to use and set up. The template editor is excellent. Cheap pricing and works well.

    Negative

    I do not have any cons yet. It is working perfectly for me.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Owner
    Has used product for: Less than 6 months
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Good Price, User Friendly

    Date: Sep 17 2022
    Summary

    Excellent! I have no complaints, it meets my needs perfectly. I am able to deliver a totally custom, professional email to my nearly 1,000 subscribers with no issues.

    Positive

    I found EmailOctopus when looking for a cheaper alternative to Mailchimp. For now what I need is free, and if I do need to upgrade later it will be less than 1/2 what Mailchimp is.

    It is very user friendly, I have had no problem importing contacts and setting up/ sending emails, even though I have never used one of these email services before.

    I love how professional my emails look!

    I have also been able to easily find answers to all the questions I have had on their site.

    I love that I can look and see how many of my emails have been opened and how often the links are being used.

    Negative

    No cons so far, everything has been easy and looks amazing.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Developer
    Has used product for: 6-12 Months
    Uses the product: Monthly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    I like it. Works well and great pricing.

    Date: Jul 14 2022
    Summary

    I run a very small newsletter for my blog content. It's nothing super critical, but I'm happy to use a product that I don't have to worry about.

    Positive

    Pricing is good. Template editor is nice. The analytics are good for my needs, but I'm no expert. And I like the integrations. Gets the job done.

    Negative

    I really don't have any cons to add. It works well.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Chapter Leader
    Has used product for: Less than 6 months
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    One of the best bargains in the Email Service Provider space

    Updated: Sep 01 2022
    Summary

    I love their free-tier so far. I'm still experimenting to see how to leverage as much as possible. The onboarding is very simple because of their clean design.

    Positive

    - Free features that matter, to get you started like scheduling and segments (Mailchimp charge for these!)
    - Really good for non-profit organizations with small list
    - Integrates with Zapier to expand your workflow
    - Pricing plans seem a lot more reasonable when you want to scale

    Negative

    - Event based or condition-based emails functionality seem to be missing. Only X days/hours since they joined a list.

    Read More...
  • Reviewer Name: Mike C.
    Position: Founder
    Has used product for: 6-12 Months
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Excellent Email AutoResponder Alternative

    Date: Aug 07 2022
    Summary

    Overall this is a great alternative to the other top AutoResponders such as GetResponse, Aweber, ConvertKit etc.
    I noticed they take extreme precautions in monitoring the emails you send. As a result, their deliverability is pretty high. This is a major plus.
    I would highly recommend this product to other marketers and business owners.

    Positive

    I love EmailOctopus's customer service. They are very knowledgeable about the product and they are swift to respond.
    The price point is very affordable for everything included with the software.

    Negative

    They could update the features included. The features included with this software is very minimal. They have updated some of the features from their beginning product, but they are not as advanced as some of the other top Autoresponder.
    I have discussed this with their support team and they said they would mention it to the developers. So at least they are taking it into consideration.

    Read More...
  • Reviewer Name: Jan V.
    Position: CEO
    Has used product for: 2+ Years
    Uses the product: Monthly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Excellent Solution

    Date: Jan 03 2022
    Summary

    Great app! Deliver emails cheaply and constantly. I changed from Mailchimp to EmailOctopus and haven't looked back.

    Positive

    EmailOctopus saves u money while delivering emails in a consistent and reliable way. Great solution.

    Negative

    No search through various lists, which makes it tedious to find an email address.

    Read More...
  • Reviewer Name: Helen D.
    Position: Founder, web designer agency
    Has used product for: Less than 6 months
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Simple and easy to use

    Date: Feb 07 2022
    Summary

    Positive, good user experience and quite intuitive - plus useful reports. A few more templates would be handy.

    Positive

    User friendly and easy to use, took me almost no time to set up my first template and send a campaign out.

    Negative

    More templates would be useful, for different types of campaigns.

    Read More...
  • Reviewer Name: Levi P.
    Position: CEO
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Fantastic Product

    Date: Sep 10 2022
    Summary

    Overall experience is great for a new business owner. It has saved me a lot of time and I transitioned from another competitor to this one.

    Positive

    - Easy to use
    - Setup in a snap
    - Support is fast and efficient
    - Learned a lot about email marketing by using the platform

    Negative

    Software could have more themes for email templates.

    Read More...
  • Reviewer Name: Shane M.
    Position: Hydroponic Project Manager
    Has used product for: Free Trial
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    The best option out there. No BS!

    Date: Jun 02 2022
    Summary

    I'm on the small business end of things. Overall, this is your best option for a mail campaign. Support gives you a lot of tips, and they're responsive. The interface is easy to use. You have a lot of flexibility for your end product. Just be careful exiting out of your campaign when you're not done- you have to scroll back through the menus to get back to your work, and you might spend a couple of extra seconds looking for it.

    Positive

    A lot of customization is available, even in the trial version.
    Pricing is great.
    You're not sacrificing quality for price.
    Organized very well.

    Negative

    Menu can be a bit clunky to navigate, but it doesn't get in my way.

    Read More...
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