What is Equifax B2B Marketing Compass?

Gaining a deep understanding of your customers, prospects, and the broader market environment enables more targeted audience engagement and aligns products and services more effectively. The B2B Marketing Compass serves as a powerful tool to enhance your market insights, allowing for the enrichment and analysis of business customer data, which aids in developing strategic information across vital areas such as creating ideal customer profiles, market segmentation, and identifying penetration opportunities, as well as curating new prospect lists. This comprehensive resource not only provides current marketing intelligence regarding your business clientele and leads but also offers detailed marketing analytics, which empowers you to refine your approach in reaching qualified and lucrative audiences. By making use of these valuable insights, you can greatly enhance your marketing return on investment, expand your market footprint, and drive revenue growth while simultaneously reducing potential risks. Ultimately, leveraging the B2B Marketing Compass equips your business for ongoing success within a competitive marketplace, ensuring you stay ahead of the curve. By staying attuned to market shifts and customer needs, you can adapt your strategies for sustained relevance and impact.

Screenshots and Video

Equifax B2B Marketing Compass Screenshot 1

Company Facts

Company Name:
Equifax
Date Founded:
1899
Company Location:
United States
Company Website:
www.equifax.com/business/b2b-marketing-compass/

Product Details

Training Options
Documentation Hub
Video Library
Support
Web-Based Support

Product Details

Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English

Equifax B2B Marketing Compass Categories and Features

B2B Data Provider

B2B Contact Data
B2B Intent Data
B2B Leads Data
B2B Marketing Data
Business Ownership Data
Company Data
Employee Data
Firmographic Data
Job Posting Data
Salary Data
Technographic Data

More Equifax B2B Marketing Compass Categories