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What is Facebook Live?

Leverage the power of Facebook to host live interactions, including chats, shows, Q&A sessions, or virtual events, while also showcasing products through engaging live video streams. Master the technique of building personal connections and creating shared moments via Facebook Live to enhance your audience's experience. You can begin a live broadcast on your Page, group, profile, or event by using the Facebook app on your mobile device or by connecting a camera with streaming software, known as an "encoder." For those who wish to use a camera and encoder for live streaming, Live Producer is the ideal tool to utilize. When streaming from a desktop or laptop, you will automatically be directed to Live Producer, which is especially suited for high-quality productions that require advanced streaming setups. Additionally, you can significantly improve audience interaction by preparing polls in advance and sharing them with viewers during your live session, thereby making the experience not only more engaging but also more enjoyable. This method enhances viewer involvement and introduces an exciting element to your event, allowing for a more vibrant and dynamic atmosphere. The ability to interact with your audience in real-time fosters a sense of community and connection that is invaluable for any online gathering.

Screenshots and Video

Facebook Live Screenshot 1

Company Facts

Company Name:
Meta
Date Founded:
2004
Company Location:
United States
Company Website:
live.fb.com

Product Details

Deployment
SaaS
iPhone
iPad
Android
Support
Web-Based Support

Product Details

Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English

Facebook Live Categories and Features

Live Streaming Software

Access Control
Audience Analytics
Audience Engagement
Browser-based
Customizable Branding
Encoding
Event Scheduling
Live Streaming Production
Moderation
Monetization Tools
Multi-Screen / Split-Screen
Multiple Camera Feeds
Multistreaming
Session Recording
Social Media Integration
Streaming Platform Integration

More Facebook Live Categories

Facebook Live Customer Reviews

Write a Review
  • Reviewer Name: Simon C.
    Position: Owner
    Has used product for: 2+ Years
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Horrible for Small businesses

    Date: Jul 24 2023
    Summary

    Terrible, it hides small businesses from their regular customers that WANT to see them. Myself and at least 15 other small business owners I know are being drowned because Facebook basically sabotages our accounts, even if we're paying an outrageous amount for their ads that don't work. Don't waste your time

    Positive

    Easy to use when it actually works. Other than that not much is really good about it. It rarely does.

    Negative

    No reach, viewers, visibility, hides comments, cuts out, kicks off viewers, cuts out sound.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Business Analyst
    Has used product for: 2+ Years
    Uses the product: Yearly
    Org Size (# of Employees): 500 - 999
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Facebook Live - Review

    Date: Jun 13 2020
    Summary

    Facebook Live is one of the first live streaming applications around the world. Facebook live is pretty good and you have many features to put filters in videos, hashtagging and live commenting, and many others. On the negative side, there is no way to stop malicious content being posted on Facebook live which is not a good sign. On an overall level, it is a very good way to interact with people.

    Positive

    (+) Super easy platform, very good interface.
    (+) Has a lot of features like hashtags, filters for streaming video.
    (+) You can stream on both computers and laptops.
    (+) Better engagement with your followers, feedback, and many other advantages.

    Negative

    (-) There is no way to stop malicious content being posted in live stream.
    (-) It becomes difficult to analyze all of the content flowing through your feed in live, you will have to go through comments manually.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Senior Software Engineer
    Has used product for: Less than 6 months
    Uses the product: Weekly
    Org Size (# of Employees): 5,000 - 9,999
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Good for general livestreaming

    Date: Aug 29 2020
    Summary

    Facebook Live is one of the number of features on the social media platform Facebook. It can be used by anyone to go live from anywhere make it widely accessible and easy to use for general public.

    Positive

    Simple as it Works from within Facebook.
    Easy to get audience.
    Works from both desktop and mobile.
    Supports multi stream softwares like Restream.

    Negative

    No analytics feature.
    Full of low quality streams ( content wise ).

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Software Developer
    Has used product for: 1-2 Years
    Uses the product: Monthly
    Org Size (# of Employees): 100 - 499
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Go Live on Facebook

    Date: Jul 15 2020
    Summary

    Facebook Live is a live streaming feature built in Facebook itself. It is really simple to use and fulfills basic needs but lacks a host of features provided by other similar apps. The major plus point is that it is accessible from Facebook homepage but It needs a lot of work to challenge the likes of Instagram or YouTube Live.

    Positive

    Easy to use.
    Works right from Facebook website or app itself.
    Decent video quality & low bandwidth usage.
    Watch party feature.

    Negative

    Needs moderation on content .
    No innovative features.
    Doesn't not allow collaborative streaming - like Squad streaming feature of twitch.

    Read More...
  • Reviewer Name: Chet N.
    Position: Ceo
    Has used product for: 2+ Years
    Uses the product: Monthly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Great!

    Date: May 05 2020
    Summary

    Overall I'd recommend that any business owner uses Facebook Live often to engage with their following.

    Positive

    Great way to engage with your page followers and to interest them in immediate information with your business.

    Negative

    None that I can think of right now as it's easy to use.

    Read More...
  • Reviewer Name: Rishikesh M.
    Position: Software Engineer
    Has used product for: 2+ Years
    Uses the product: Weekly
    Org Size (# of Employees): 100 - 499
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Large Scale Brodcasting

    Date: Dec 24 2020
    Summary

    No other platform is as big as Facebook provides for broadcasting. Live streaming medium for international broadcasting.

    Positive

    Very easy to broadcast to a live audience on the largest scale possible. Have a great audience reach.

    Negative

    The support feature provided by Facebook can be improved.

    Read More...
  • Reviewer Name: Harrizon R.
    Position: Technical Support Analyst
    Has used product for: 2+ Years
    Uses the product: Weekly
    Org Size (# of Employees): 100 - 499
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    A good one available to keep business activities functional

    Date: Dec 07 2020
    Summary

    Facebook Live was really crucial. Being able to relay activity solutions from anywhere during quarantine, as well as continuing to do so after the quarantine has increased, has in fact been a substantial property for our company. In addition, it offers us an easy-to-use mentoring approach, so site visitors can inspect us before speaking in person.

    Positive

    It is easy to use in the application or with a computer system internet browser, and also quite reliable. Furthermore, the analysis and metrics offered are extremely valuable, as well as allowing you to customize your discussion to better reach your target market. In addition, I particularly valued the choice of using a wireless microphone connected to a laptop for the programs; this has ensured that our visitors hear with exceptional quality.

    Negative

    Sometimes it will certainly remove a longer webcast, however, there are ways to resolve this hassle. Analyzes are also not readily available on the mobile app, you can only access them on a computer system. Not a big problem, but it would certainly be appropriate to be able to consult them on the go, rather than having to wait until you are back at work.

    Read More...
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