What is Flowcart?
Flowcart is a specialized commerce platform tailored for WhatsApp, aimed at helping B2C brands improve their customer acquisition strategies, boost conversion rates through an in-chat product catalog and one-tap checkout, and build customer loyalty with gamified broadcasts, automated recovery initiatives, and rewards programs. Beyond campaign management, Flowcart provides an extensive suite of customer journey tools, including lead capture, customized workflows, cart recovery, cash on delivery verification, order tracking, support transitions, and revenue analytics, all integrated within WhatsApp's interface. It offers seamless integration with various platforms such as Shopify, WooCommerce, Magento, and WordPress, along with ERPs like Odoo and SAP, and CRMs including HubSpot and Zoho, enhanced by APIs and webhooks for tailored workflows. Additionally, Flowcart enables in-chat payments via leading providers like Peach Payments, Paystack, M-Pesa, Razorpay, and Stripe, allowing customers to browse, purchase, and reorder directly within the chat, eliminating the need to leave the conversation. This innovative method not only simplifies the shopping journey but also allows brands to have more meaningful interactions with their customers throughout the entire purchasing process, thereby strengthening brand loyalty and customer satisfaction. As a result, businesses can fully leverage the power of WhatsApp to transform their commerce capabilities.