Harmoni
Harmoni is an advanced platform for data analysis and visualization, specifically tailored to handle market research data. It excels in various tasks, including data processing, analysis, reporting, and visualization, as well as managing distribution and alerts. By automating many processes, Harmoni enables users to focus more on analyzing data rather than just processing it. This platform simplifies the sharing of critical and actionable insights with stakeholders. In an era where market research budgets are tightening while expectations continue to rise, Harmoni provides the flexibility to explore data in response to emerging questions. Additionally, it enables the integration of multiple data sources into a single, usable dataset. Supporting various data sources, such as IBM SPSS®, SQL, and Microsoft Excel, as well as CSV and tab-delimited files, Harmoni ensures comprehensive compatibility. Furthermore, it seamlessly integrates with well-known market research tools like Voxco and FocusVision Decipher, enhancing its usability and effectiveness in the field. Ultimately, Harmoni empowers professionals to derive meaningful conclusions from their data in a more efficient manner.
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BrandMap® 10
Researchers globally opt for this software due to its intuitive interface that facilitates rapid analysis and the creation of visually appealing biplots, correspondence maps, and MCA layouts. This 64-bit application is compatible with both MAC and PC platforms. The Brand Projector I functionally displays and computes essential characteristics for brand repositioning on a visual map. Meanwhile, Brand Projector II offers an interactive experience where researchers can adjust attributes and observe how the brand dynamically shifts in relation to the changes made. This combination of features makes the program an invaluable tool for those in the research community.
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YouGov
Gain instant access to an ever-growing well of consumer insights. Through ongoing audience research that includes over 24 million panelists across 55 diverse markets, we refer to this as living data. This fluid and interconnected intelligence continually evolves and expands. Discover the thoughts, feelings, actions, and purchasing habits of your audience from yesterday, five years ago, and today. Access actionable insights through a diverse array of resources, including syndicated data, comprehensive custom studies, and swift surveys and polls. Equip yourself with the critical information necessary to craft more impactful campaigns. With a global network boasting over 24 million registered panelists, YouGov allows you to develop the most nuanced understanding of your customers' complex lives. Our pioneering solutions empower some of the world's leading brands, media organizations, and agencies to effectively investigate, strategize, execute, and track their marketing efforts. Furthermore, YouGov is committed to continuously maintaining the largest, most representative, and most interconnected proprietary panel available, ensuring our clients have a distinct advantage in deciphering consumer behavior. This commitment to excellence positions you to stay ahead in an ever-changing market landscape.
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Incling
Our unique platform has been crafted by a collaborative effort between researchers and in-house developers at incling. We offer a wide array of user-friendly, engaging, and secure tools designed to enhance your experience. Users have the option to choose their own URL, modify colors, and establish distinct branding, creating an atmosphere where participants feel valued and at ease. The platform’s setup can be finalized in less than 24 hours, ensuring a rapid launch. Support from our devoted team of community specialists is available throughout the entire process to ensure everything runs smoothly. This platform is designed to work effortlessly on all devices, adjusting flawlessly to various screen sizes and removing any obstacles related to downloads or operating system compatibility, thereby streamlining the collection of real-time feedback. Engaging features such as liking, sharing, live chat, and centralized notifications are integrated to boost community interaction. Additionally, the platform provides insightful visualizations that simplify the tracking of community activities, facilitate reminders, allow for participant segmentation, and help identify individuals who merit recognition through our community management tools. Furthermore, you can easily integrate screeners to recruit participants directly onto the platform and assign them specific tasks based on their segments, thus enhancing the overall functionality. With these versatile features, organizations can cultivate a dynamic and engaging community experience that encourages active participation.
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