
Custom applications can be straightforward and efficient.
The Melis Platform serves as a Low Code solution that enhances the process of app development, management, and deployment, making it suitable for various applications like websites, e-commerce systems, and customer relationship management tools.
Key features include:
- A focus on use cases to optimize workflows, enabling the creation of functional interfaces in just eight weeks.
- A user-centric low-code approach with pre-built modules that can be tailored to meet specific needs, thus hastening the launch timeline.
- Cloud-native and AI-driven capabilities that support the development of high-performance, API-first applications.
- French-built compliance that adheres to stringent regulatory standards.
- A sustainable growth model with flexible, consumption-based pricing options.
With the Melis Framework as a Service, you can easily navigate the complexities of infrastructure, empowering you to develop impactful applications without hassle. This platform not only promotes efficiency but also encourages innovation in app development.
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Eventgroove provides a platform for event organizers, as well as national and international non-profits, to effectively market and sell tickets for their virtual, hybrid, and in-person events online.
With our advanced fundraising features and top-notch eCommerce solutions, you will have all the resources needed to successfully bring your event to life without incurring any platform fees.
Our user-friendly solutions streamline the entire event management process for you and your team, making it easier than ever to coordinate all aspects of your event. Additionally, Eventgroove ensures that you can focus on creating a memorable experience for your attendees.
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TELUS Trade Promotion Management
TELUS Trade Promotion Management’s offerings (formerly Exceedra) empower consumer packaged goods (CPG) companies to get the most out of their trade promotions and accelerate trade spend performance across retail and foodservice channels. We transform how brands plan, execute and settle trade investments across global markets. 25+ years of experience in the CPG industry.
The platform is an end-to-end solution, enabling CPG teams to:
Increase forecast accuracy and plan/approve trade spend.
Execute and optimize promotions to boost ROI.
Manage contracts, claims, deductions, and control finances.
Key Features
AI Assistant: Get instant system guidance and expert insights by querying your data using plain language. Analyze promotion ROI, trade spend, and performance metrics, significantly enhancing user adoption and productivity.
Advanced Analytics: Transform complex data into actionable insights with pre-built dashboards (P&L, forecast accuracy) and a custom report builder. Reporting is powered by Google Cloud Platform, offering deep data exploration, advanced filtering, and role-based security for compliance.
Enterprise Scalability: Support complex global operations with multi-channel, multi-retailer, multi-language, and multi-currency capabilities. Our cloud-native architecture integrates seamlessly with major ERP and data systems for rapid deployment.
Mobile Companion App: Access critical promotion details and approve programs on-the-go, providing in-field teams maximum flexibility.
Operational Advantages
TELUS Trade Promotion Management is built on simplicity, scalability, and synergy, offering an intuitive, user-friendly, and configurable platform. We ensure your success with a dedicated customer success team, comprehensive training, pre-built integrations, and 24/7 Global Support & Success Team.
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C-Smart
Gain a thorough understanding of the financial repercussions associated with trade promotions and identify methods for more efficient resource allocation. For leading consumer goods companies, managing trade promotions often constitutes the second largest expenditure, typically exceeding 15% of total revenue. Unfortunately, many organizations struggle to effectively measure the return on investment for these promotional efforts. Cognizant provides tailored solutions to tackle this challenge. To accurately model effectiveness, it is crucial to analyze data from multiple sources, such as point-of-sale systems, syndicated data providers, and internal sales, marketing, and operational information. Our consulting services in trade promotions management (TPM) and trade promotions optimization (TPO), along with our expertise in process re-engineering and solution selection, empower you to systematically evaluate ROI, which leads to more informed decisions in the future. Moreover, Cognizant has introduced C-Smart, an innovative analytics tool crafted for brand management and category management teams in consumer goods companies, providing actionable insights into various factors, including the effectiveness of new product launches, brand positioning within different categories, promotional success, and competitive analysis. Utilizing these insights not only enhances strategic planning but also propels companies toward achieving more profitable results. Ultimately, embracing a data-driven approach can significantly transform how organizations manage their trade promotions and optimize their financial performance.
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