Identity Matrix
The Identity Matrix is designed to boost revenue while minimizing expenditure by accurately identifying 70% of web visitors in the US at an individual level. By establishing page intent and lead scoring criteria, users can seamlessly integrate this information into their CRM for effective outreach.
With its robust person-level attribution, top-tier contact data, and comprehensive understanding of the customer journey, Identity Matrix addresses some of marketing’s most challenging inquiries:
1. What sources generate your highest-quality traffic?
2. Can you outline the customer journey in detail?
3. What are the best ways to engage with high-intent, in-market prospects?
Moreover, with forthcoming GenAI functionalities aimed at enhancing customer journey analysis and providing conversion rate optimization recommendations, Identity Matrix is rapidly becoming the preferred data provider for many businesses looking to outpace their competitors. The platform's innovative features not only streamline marketing processes but also empower teams to make informed decisions that drive growth.
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Visual Visitor
AI Sales Representative - Your Future Sales Agent May Not Be Human at All
Transform your engaged website visitors into sales-ready leads without dedicating even a single working hour.
Using our cutting-edge WebID + Person identification technology, we target the most engaged visitors on your site, focusing on those who can provide the greatest value to your sales initiatives.
- Comprehensive Prospect Information: We collect 40 essential data points for each prospect, including their first name, last name, email address, and more.
- Engaged Yet Unidentified: These prospects are actively researching online but haven't yet interacted with your sales team.
- Key Position in the Sales Funnel: These visitors are well into your sales funnel, spending significant time on your crucial 'buying pages' while remaining anonymous, making them prime candidates for conversion into appointments.
- AI-Powered Engagement: Our AI Sales Rep adeptly identifies and engages these visitors, encouraging them to show interest in your offerings. This entire process is automated, allowing your sales team to focus solely on the leads that are most likely to convert—your accessible opportunities.
By harnessing AI, you can seamlessly convert your website visitors into leads that are ready for meetings, all while enhancing efficiency in your sales process.
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Lead Forensics
Lead Forensics software accelerates the process of generating leads by uncovering potential sales opportunities that you may not have been aware of, ultimately enhancing your marketing return on investment. Picture the advantage of managing your lead generation efforts effectively and engaging eager buyers before your competition does. This powerful tool not only discloses the identities of anonymous visitors to your website but also transforms that traffic into actionable sales leads in real-time. By utilizing Lead Forensics, you can tap into supplementary data sources, gaining immediate access to names, job titles, and email addresses of individuals who fit your target criteria from companies that have explored your site. Rather than waiting for inbound calls or relying solely on website conversions, Lead Forensics empowers you to proactively identify unconverted visitors and provides their details through your Visitor List, enabling you to take charge of your lead generation strategy. This proactive approach can significantly enhance your sales efforts and lead to higher conversion rates.
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Fastbase WebLeads
Effortlessly uncover details about your website visitors and their interactions with your content. The WebLeads 7.0 tracking tools provide insights into which businesses and organizations are showing interest in your services, indicating the content they engage with and the specific queries they enter. By differentiating between actual business leads and anonymous visitors, often tied to internet service providers, WebLeads enables you to engage promptly with potential clients. You can refine your data analysis based on factors such as geographic location and industry, further enhancing your understanding by integrating with Google Analytics. This integration not only recovers previously inaccessible data from Google Analytics but also yields significant insights into your digital marketing initiatives. Since timely communication with new leads is crucial, WebLeads offers information in near real-time, enabling you to connect with prospects shortly after their visit. Furthermore, leads can be easily exported to Excel or directly linked with your CRM system. With this tool, you can also track specific search keywords and the search engines that led each visitor to your site, providing a richer understanding of their interests. All these capabilities empower you to refine your marketing strategies, increase lead conversion rates, and ultimately drive more successful outcomes for your business. By leveraging these insights, you can make informed decisions that enhance your overall marketing effectiveness.
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