What is Lifesight?

Lifesight serves as a comprehensive marketing measurement platform designed to assist marketers in overcoming the pitfalls of inaccurate attribution, which can lead to budget misallocations and ineffective advertising expenditures. By utilizing advanced measurement methodologies such as marketing mix modeling, incrementality testing, and causal attribution, Lifesight enables marketers to enhance their decision-making processes, paving the way for sustainable and profitable growth.

The platform's key features include: data centralization and operationalization to eliminate silos and improve data quality for accurate insights; marketing effectiveness measurement to assess the genuine causal impact of both online and offline marketing on sales; planning, forecasting, and optimization powered by AI insights for achieving marketing objectives with confidence; and marketing intelligence and analytics that integrate marketing and finance for ongoing enhancements.

Additionally, Lifesight provides full-funnel measurement solutions tailored for a variety of sectors including ecommerce, retail, agencies, gaming, entertainment, B2B SaaS, as well as travel and lifestyle industries. With Lifesight, businesses can confidently navigate their marketing strategies, leading to significant advancements in profitability and efficiency. Explore more at lifesight.io.

Pricing

Price Overview:
Custom
Free Trial Offered?:
Yes

Integrations

Offers API?:
Yes, Lifesight provides an API

Screenshots and Video

Company Facts

Company Name:
Lifesight
Date Founded:
2017
Company Location:
United States
Company Website:
www.lifesight.io
Edit This Page

Product Details

Deployment
SaaS
Training Options
Documentation Hub
Online Training
Webinars
On-Site Training
Video Library
Support
24 Hour Support
Web-Based Support

Product Details

Target Company Sizes
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Enterprise
Supported Languages
English

Lifesight Categories and Features

eCommerce Personalization Software

A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights

eCommerce Marketing Software

AB Testing
Abandoned Cart Email
Analytics / ROI Tracking
Customer Data Profiles
Dynamic Content
Email Marketing
Email Personalization
Facebook Ads
Google Ads
Product Recommendations
Push Notifications
Retargeting
SMS Marketing
Search Marketing
Segmentation
Signup Forms & Popups
Social Marketing
Triggered Emails
Website Visitor Tracking

Marketing Automation Software

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Marketing Attribution Software

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Marketing Analytics Software

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

More Lifesight Categories