Leader badge

What is MGID?

We aim to initiate a transformative phase in digital media, fostering meaningful and positive interactions among consumers, content creators, and brands. Stay informed about industry developments by exploring our ad tech and programmatic blogs, and discover valuable strategies for native advertising. As one of the pioneering native performance advertising platforms globally, MGID caters to countless publishers and millions of news articles daily. This capability enables advertisers to effectively target consumer interests while ensuring a seamless online experience. Through a performance-oriented strategy, MGID guarantees that clients' websites attract relevant, engaged, and genuinely interested visitors, leading to increased traffic and revenue while upholding the quality and relevance that online users expect. Established in 2008, MGID has consistently delivered high-quality content distribution services to entertainment and lifestyle publishers around the globe, solidifying its position in the industry. Our commitment to innovation and excellence continues to drive us forward as we shape the future of digital advertising.

Integrations

Screenshots and Video

Company Facts

Company Name:
MGID
Date Founded:
2008
Company Location:
United States
Company Website:
www.mgid.com
Edit This Page

Product Details

Deployment
SaaS
Training Options
Documentation Hub
Webinars
On-Site Training
Support
Standard Support
24 Hour Support
Web-Based Support

Product Details

Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English

MGID Categories and Features

  • Reviewer Name: Anton G.
    Position: Marketing Advertising Specialist
    Has used product for: 2+ Years
    Uses the product: Weekly
    Org Size (# of Employees): 500 - 999
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    I used MGID for more then two years

    Date: Apr 02 2023
    Summary

    As an advertiser, I want to say that your experience with MGID may differ from mine based on your specific industry, target audience, and advertising goals.

    Positive

    I appreciate the targeting options available on the platform, which have allowed me to reach the right audience for their products. Ability to drive traffic and sales to my websites at a lower cost compared to other advertising platforms.

    Negative

    The dashboard was challenging for me. I had to call support.

    Read More...
  • Reviewer Name: Edoardo M.
    Position: Self employed
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    I'm new customer

    Date: Jan 29 2023
    Summary

    I needed new customers on board. This was the main business problem that I was solving with this platform. The main benefit from MGID - is the cost-effectiveness of ads and the number of leads I could generate.

    Positive

    Simple interface, detailed reports, lots of options in targeting/retargeting, and audience management.

    Negative

    I had some issues with the set up, but all were timely explained by my manager.

    Read More...
  • Reviewer Name: Caterina V.
    Position: Influencer
    Has used product for: 6-12 Months
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Love it

    Date: Jun 27 2023
    Summary

    My manager is kind and very helpful and responds quickly to emails. Always a pleasure talking with him.

    Positive

    Thanks to a convenient personal account, I can really control everything so that advertising is effective and brings good results.

    Negative

    Not found. For me it is comfortable platform. Just try it.

    Read More...
  • Reviewer Name: Jos H.
    Position: Digital Project Manager
    Has used product for: 1-2 Years
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    MGID is a great solution

    Date: May 29 2022
    Summary

    Hello, I am a publisher and have been cooperating with the MGID for a long time. During my professional experience, I have had many projects, from news sites to private blogs. I had experience with many popular platforms for monetizing, but none of them were perfect. Therefore, it is better to select them according to the amount of traffic and content of your site .. MGID is a great solution, but a lot depends on you.

    Positive

    Good administration panel. There are a lot of options for publishers - the variety of ad format placements ( display, video, or native), analytics, and optimization tools to control users’ flow. MGID also allows me to customize content in this widget according to my site niche i.e if I have a technology blog, the sponsored widget at the end of the post will have to display content related to technology.

    Negative

    MGID is a global platform, but they have just a few payment options. Not good.

    Read More...
  • Reviewer Name: Paola M.
    Position: Marketing manager
    Has used product for: 1-2 Years
    Uses the product: Daily
    Org Size (# of Employees): 100 - 499
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Really helpful.

    Date: Sep 25 2022
    Summary

    MGID is appropriate in both way if your product could potentially appeal to a wide audience, or you are looking for targeted or specific goals. I used conversion optimization feature to help reach the right audience and have got unbelievable result.

    Positive

    Intuitive dashboards and reporting, flexibility in terms of setting guardrails for targeting. Really helpful.

    Negative

    Support. I Have some questions for the team, long time for loading info.

    Read More...
  • Reviewer Name: Marta S.
    Position: Advertising manager
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Tried a lot, but MGID is the best

    Date: Dec 03 2022
    Summary

    With so many native advertising networks to choose from, I have chosen MGID. Integration simplicity.

    Positive

    The administration panel is quite excellent. An average RPM of between $1-$3 with no upper limit. In terms of revenue, it’s comparable with Google Adsense.

    Negative

    Some clients said that is possible to increase in bounce rate., but I have never felt it.

    Read More...
  • Reviewer Name: Will T.
    Position: Crm technical operations manager
    Has used product for: 2+ Years
    Uses the product: Weekly
    Org Size (# of Employees): 500 - 999
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Four years of use!

    Date: Jul 22 2022
    Summary

    Hello, I have been using MGID for 4 years now and want to share my experience of optimizing campaigns that will give you the best results. You have to update your content at least once every 3-4 days, depending on the scale. Keep a close eye on the performance of individual placements, and be sure to use MGID selective bidding to adjust per-placement prices based on effective CPA. Start optimizing your campaign by adjusting your placement bids based on your landing page CTR, and then move on to eCPI/eCPA optimization in at least 2-3 days. Make sure you create separate campaigns for each device, for example running desktop/mobile/tablet separately.

    Positive

    I have found everything that I need to manage a successful campaign. Good tool for getting quality traffic.

    Negative

    When I work without a manager, approving campaigns can take a longer time.

    Read More...
  • Reviewer Name: Henri M.
    Position: Marketing consultant
    Has used product for: 2+ Years
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    One of the best contextual networks

    Date: Jan 30 2022
    Summary

    I want to add ... If you have not less than 3k unic per day, you can try it. MGID has a wide variety of targeting options - GEO (country + region), more than 10 options of browsers ). Devices and OS (Desktop, Mobile, and/or Tablet and the respective OS version. I have been monetizing my blog with MGID for close to three years and I can attest that this is one of the best contextual networks for medium and big publishers.

    Positive

    You should try using MGID. Really nice tool for all types of websites and for the most popular niche (finance, dating, Nutra converts very well). Always professional support and responsibility. I have got my personal account manager who is very helpful (500 dollars on deposit), because he is experienced in the native advertising terrain, helps me in deciding the most profitable verticals, and with optimizing campaigns. Also, he helps in adjusting my bids to ensure I can get the best out of my campaigns. Intuitive dashboard design and rich collection of features for advertisers who want to promote their products and content using native advertising. WebMoney, PayPal, and Credit Card are available for payment. I can track my balance history with the Transaction button.

    Negative

    MGID reserves the right to block and prohibit publishers who use their websites to promote certain content and products. And sometimes it's unfair because it's not allowed to some even legal business to be promoted. The process of authorization for MGID takes about 3-5 business days. I think it's too long

    Read More...
  • Reviewer Name: Anthony L.
    Position: Customer Success Manager
    Has used product for: 1-2 Years
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    It is good for advertising

    Date: Jan 24 2022
    Summary

    Currently, MGID’s best-performing verticals are healthcare, bizopp, dating, gambling, and desktop gaming. The best GEOs to advertise in are the United States, United Kingdom, Europe, Viet Nam, India, Indonesia, Mexico, and Italy.

    Positive

    MGID with AdSense together in one blog has never been problematic and can still produce. Easy to use.

    Negative

    It took two days for approval. Need to be ready for this moment.

    Read More...
  • Reviewer Name: Dimitris G.
    Position: Marketing manager
    Has used product for: 1-2 Years
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    The entire service, from start to finish

    Date: Sep 07 2022
    Summary

    I like their easy Integration. Creating and managing widgets is pretty simple, and if one placement doesn’t work out, exporting settings to another widget can be done in minutes. This network is compliant with AdSense and it's so good. The option to play with both traffic exchange and display ad options on the same platform is an interesting setup. As a publisher, I have the ability to experiment to find out which option provides the most benefit.

    Positive

    Their easy to use interface and widgets set up, good support.

    Negative

    I didn't find any referral scheme for publishers.

    Read More...
  • Reviewer Name: Amanda M.
    Position: Product Marketing Manager
    Has used product for: 2+ Years
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Really working platform

    Date: Nov 21 2021
    Summary

    A fool-proof solution with just the right tools for obtaining the desired traffic volumes and reaching the particular targeted audience, whether globally or locally.

    Positive

    Friendly and qualified support team, effective for website monetization with great targeting and bot-free traffic.

    Negative

    Don’t think I found any. But there is always something that can be improved.

    Read More...
  • Reviewer Name: Chris P.
    Position: Business solution manager
    Has used product for: 2+ Years
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Good traffic, support is top.

    Date: Nov 10 2021
    Summary

    Just a great advertising network platform that really helped with boosting my website traffic and promoting brand awareness.

    Positive

    Loved this platform’s vast range of tools and ad formats for campaign optimization as well as the possibility to have landing pages and creatives designed for you and fine-tuned to any wants and wishes. A much friendlier support team than with AdSense.

    Negative

    Not on the cheap side, but the service quality is worth every penny.

    Read More...
  • Reviewer Name: Patrick B.
    Position: Sales manager
    Has used product for: 1-2 Years
    Uses the product: Weekly
    Org Size (# of Employees): 100 - 499
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Highly qualified company

    Date: Dec 02 2021
    Summary

    Nice company with a great management team that is a pleasure to work with. Highly qualified account manager support.

    Positive

    Simple dashboard with user-friendly interface, great payment terms and convenient cost settings alterations for every campaign.

    Negative

    Moderation takes a bit too long if you need to urgently force something into action.

    Read More...
  • Reviewer Name: Chris P.
    Position: Founder
    Has used product for: 2+ Years
    Uses the product: Yearly
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    The platform is good

    Updated: Oct 29 2021
    Summary

    I use this tool to promote content with a longer shelf life, because it takes some time for the content to work. If you have a tight schedule, you can change your cost settings for each campaign. In general, MGID is suitable for any business, of course, if it is legal and complies with the rules of the platform.

    Positive

    I rarely leave feedback, but using MGID was a great experience for me. The platform is good when you want to reach a new audience and you know what kind of audience you want. MGIDs allows you to choose where my ad content will appear and where it will not (black and white list), so you can target audiences from similar websites.

    Negative

    3 years experience and no problems. But there always something that can be improved.

    Read More...
  • Previous
  • You're on page 1
  • Next