What is Moz Pro?

Improved rankings lead to increased quality traffic and quantifiable outcomes. By generating tailored reports and assisting in identifying the most relevant keywords, Moz Pro simplifies the intricacies of SEO. Understanding what potential customers are searching for regarding your offerings is crucial. With insights into frequently used keywords and common inquiries, you can develop top-notch content that resonates with your audience. Strategically focusing on keywords, backed by accurate metrics on volume and difficulty, allows for effective targeting. Additionally, you have the ability to save and monitor keyword lists, making it easy to adjust your strategy over time for optimal results. This dynamic approach ensures that your SEO efforts remain relevant and effective in a constantly evolving digital landscape.

Pricing

Price Starts At:
$49 per month
Price Overview:
Starter: $49/month (billed monthly) or $39/month (billed annually).
Standard: $99/month (billed monthly) or $79/month (billed annually).
Medium: $179/month (billed monthly) or $143/month (billed annually).
Large: $299/month (billed monthly) or $239/month (billed annually).
Premium: $599/month (billed monthly) or $479/month (billed annually).
Contact Moz for details of Enterprise plans.
Free Trial Offered?:
Yes

Integrations

Offers API?:
Yes, Moz Pro provides an API
All Moz Pro Integrations
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Screenshots and Video

Play Video Keyword Explorer helps you figure out what keywords people are searching, what keywords you're already ranking for, the demand for certain searches, and the strength of other sites competing for your target keywords. With Page Optimization reports in Moz Pro we'll score your pages out of 100 and provide a to-do list of recommendations in order of priority to help improve your score. Tracking your keyword rankings is the best way to learn how well you're performing in the organic search results. If trying to increase traffic to site, start by updating content, creating more content or improving your on-page optimization. Running regular site audits is essential. We'll crawl your site every week seeking out any issues that may impact your rankings, or the ability of search engines to crawl and index your site, and will prioritize them by Issue Type and frequency. With Link Explorer's link index you can uncover prospects, create a solid strategy, and track progress. To gather link data we use a crawler called Dotbot that starts with high-value links. We prioritize the links based on a machine-learning algorithm. Custom SEO reports are a great way to communicate your SEO progress. Moz Pro, helps you build customized reports with ranking, link, optimization, and site crawl data. Automate your reports, and email them to stakeholders regularly.

Company Facts

Company Name:
Moz
Date Founded:
2004
Company Location:
United States
Company Website:
moz.com/products/pro
Edit This Page

Product Details

Deployment
SaaS
Training Options
Documentation Hub
Online Training
Webinars
Video Library
Support
24 Hour Support

Product Details

Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English

Moz Pro Categories and Features

Website Optimization Tools

Competitor Analysis
Content Management
Keyword Research Tools
Link Management
Performance Metrics
Problem Area Alerts

Web Analytics Software

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Search Engine Marketing (SEM) Software

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

SEO Software

A/B Testing
Artificial Intelligence (AI)
Auditing
Competitor Analysis
Content Management
Dashboard
Google Analytics Integration
Keyword Research Tools
Keyword Tracking
Link Management
Localization
Mobile Search Tracking
Rank Tracking
Revenue Management
User Management

Marketing Analytics Software

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Link Management Tools

Backlink Management
Brand Control
Broken Link Discovery
Campaign Management
Channel Attribution
Competitor Analysis
Link Analytics
Partner Management
Ranking Monitoring
Retargeting
URL Shortener

Keyword Research Tool

Competitive Intelligence Software

Alerts/Notifications
Benchmarking
Competing Product Analysis
Keyword Tracking
Social Media Monitoring
Trend Analysis
Website Monitoring

More Moz Pro Categories

Moz Pro Customer Reviews

Write a Review
  • Reviewer Name: Maria G.
    Position: Sales Manager
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Good for SEO analysis of website.

    Date: May 24 2020
    Summary

    Moz Pro is best If you are a beginner in search engine optimization and want to learn about keywords and website's technical errors. I love the support provided by the Moz team and my only suggestion will be to add more features.

    Positive

    I use Moz Pro for my client websites, It gives you accurate details about the keyword volume, difficulty level, and also about your competitors. The User Interface is very easy to use. You can set a campaign for your website where you get details including the errors. We can save the keywords in an excel sheet and also use it in the future.

    Negative

    Considering the number of features it offers, the price is on the higher side. The keyword stats are not accurate sometimes which can affect the ranking of the website.

    Read More...
    Official Moz Pro Response
    Date: Dec 08 2020
    Thanks so much for your review, Maria! We're excited to hear that you like the keyword research features, as well as the user interface. We do believe Moz Pro is competitively priced based on the tools and features offered
  • Reviewer Name: Veena M.
    Position: Content manager
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Best SEO analysis tool

    Date: May 29 2020
    Summary

    Overall Its a nice tool for auditing your website in detail. Go for it only if your a beginner and need some easy to use SEO tool.

    Positive

    I am using Moz Pro for all my SEO related work. It gives me keyword volume, Its difficulty level, and other technical terms that help me rank my website. The tool is very simple to use and we can easily set a campaign for our new website and it gives all important errors and related details.

    Negative

    The price is very high considering the features it as to offer. Compared to Ahrefs and SEMRush it still lags in many aspects especially the keywords data part.

    Read More...
    Official Moz Pro Response
    Date: Dec 08 2020
    Hi Veena, thank you so much for the great review of our tools! We're glad to hear that you're enjoying using Moz Pro. Thank you for the feedback on our pricing - we believe Moz is competitively priced considering the number of tools and features it provides. Let us know if we can help you with choosing an optimal plan for you!
  • Reviewer Name: Himesh S.
    Position: Data analyst
    Has used product for: Free Trial
    Uses the product: Monthly
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Effective and Easy to use SEO

    Date: Jul 02 2020
    Summary

    Moz is a fantastic SEO tool. Overall I use Moz on the website got surprised by its SEO proficiency. It helps me to build great infrastructure for my business website. It monitors keywords, provides metric and makes completely optimized for SEO.

    Positive

    Moz completely fulfills business website SEO needs. It helps in making your website the highest ranked. Reports are very well structured. Optimizing any website is very easy.

    Negative

    I don't like Moz paid plans charges. It should be more user friendly.

    Read More...
    Official Moz Pro Response
    Date: Dec 01 2020
    Hi Himesh - Thanks for the great review! We love hearing that you're enjoying the tools. And thanks for the feedback on our pricing - we believe Moz is competitively priced considering the number of tools and features it provides. Let us know if we can help you with choosing an optimal plan for you!
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