MikMak, a SPINS company, is a global software company that provides a leading commerce intelligence and orchestration platform for multichannel brands, helping them grow in real-time.
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Portal Wholesale is a wholesale-focused sales platform that combines CRM functionality, order management, buyer discovery, meeting scheduling, and B2B marketplace capabilities into a unified system built specifically for fashion wholesale businesses. Created for wholesale brands, showrooms, and sales reps, Portal Wholesale replaces spreadsheets and disconnected sales tools with a centralized platform designed around seasonal selling cycles, linesheets, products, markets, and buyer relationships. The platform allows sales teams to manage prospects, accounts, contacts, deals, orders, and follow-up workflows while syncing all communication directly from Gmail through an integrated CRM extension. Portal Wholesale includes advanced scheduling tools optimized for showroom operations and trade shows, allowing brands to coordinate buyer appointments, round-robin scheduling, market calendars, and rep availability in one system. The platform also supports complete order and linesheet management with detailed visibility into seasons, products, line items, shipments, and revenue attribution across the wholesale pipeline. Integrations with Joor and NuOrder allow teams to synchronize orders and wholesale operations while maintaining pipeline visibility inside Portal Wholesale. In addition to CRM and sales management tools, Portal Wholesale operates a curated wholesale marketplace where more than 150,000 active retail buyers discover brands and source products, helping brands generate inbound leads and buyer engagement directly inside the platform. Teams can share branded linesheets, lookbooks, and assets using tracked links that provide engagement analytics and buyer activity insights within the CRM timeline. Built specifically for fashion wholesale rather than adapted from generic CRM software like Salesforce or HubSpot.
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Intelistyle
Intelistyle harnesses advanced artificial intelligence to craft personalized fashion journeys for retailers, which ultimately boosts customer engagement and enhances sales performance. By providing stylish outfit suggestions tailored to various events, body types, and personal preferences, retailers can more effectively upsell their merchandise. The platform produces immediate and distinctive recommendations for individual pieces as well as entire looks, using each customer's unique fashion profile to drive revenue and elevate conversion rates. It assesses over 925 fashion characteristics to assist customers in finding alternative items that closely match their desired cut, color, and silhouette. Users can conveniently search for specific products by uploading images, thus simplifying the process of discovery. Product organization is optimized through automated tagging, enabling customers to filter their searches based on occasion, body type, cut, fabric, pattern, or any particular features they seek. Additionally, the platform supports natural language queries, significantly minimizing obstacles to locating the ideal outfit. This all-encompassing strategy not only enhances the shopping experience but also cultivates lasting brand loyalty among consumers. Ultimately, this innovative approach positions retailers to thrive in a competitive market.
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True Fit
True Fit is an advanced platform that specializes in utilizing data-driven personalization for retailers in the footwear and apparel industries, skillfully analyzing each consumer's unique style, fit, and size preferences for both shoes and clothing. It boasts the most comprehensive Fashion Genome, representing an extensive database in the nearly $2 trillion global apparel and footwear market. By amalgamating manufacturing design details from numerous prominent brands, anonymized purchasing data from various leading retailers, and individual preference insights from millions of True Fit users, as well as data from hundreds of millions of anonymous shoppers, it expertly links the specific style, fit, size, and other technical attributes of diverse clothing and footwear items to the intricate style preferences and buying behaviors of a vast array of consumers. Through the use of APIs, proprietary software, and cutting-edge intelligence powered by this unmatched dataset, retailers can significantly improve their personalization strategies, providing both themselves and their software collaborators with valuable, actionable insights to enhance customer service. This groundbreaking approach not only transforms how retailers think about personalization but also builds a stronger rapport with their customers, ultimately improving the overall shopping experience and increasing customer loyalty over time.
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