Harmoni
Harmoni is an advanced platform for data analysis and visualization, specifically tailored to handle market research data. It excels in various tasks, including data processing, analysis, reporting, and visualization, as well as managing distribution and alerts. By automating many processes, Harmoni enables users to focus more on analyzing data rather than just processing it. This platform simplifies the sharing of critical and actionable insights with stakeholders. In an era where market research budgets are tightening while expectations continue to rise, Harmoni provides the flexibility to explore data in response to emerging questions. Additionally, it enables the integration of multiple data sources into a single, usable dataset. Supporting various data sources, such as IBM SPSS®, SQL, and Microsoft Excel, as well as CSV and tab-delimited files, Harmoni ensures comprehensive compatibility. Furthermore, it seamlessly integrates with well-known market research tools like Voxco and FocusVision Decipher, enhancing its usability and effectiveness in the field. Ultimately, Harmoni empowers professionals to derive meaningful conclusions from their data in a more efficient manner.
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BrandMap® 10
Researchers globally opt for this software due to its intuitive interface that facilitates rapid analysis and the creation of visually appealing biplots, correspondence maps, and MCA layouts. This 64-bit application is compatible with both MAC and PC platforms. The Brand Projector I functionally displays and computes essential characteristics for brand repositioning on a visual map. Meanwhile, Brand Projector II offers an interactive experience where researchers can adjust attributes and observe how the brand dynamically shifts in relation to the changes made. This combination of features makes the program an invaluable tool for those in the research community.
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Discuss.io
Discuss.io is an innovative platform designed to help international brands and agencies efficiently plan, conduct, and disseminate qualitative research discussions on a large scale. Our services support enterprise market researchers, UX professionals, product managers, sales teams, and brand managers in enhancing consumer engagement and optimizing their workflows. Notable features encompass live video interviews, mobile screen sharing, interactive whiteboards, and advanced tagging capabilities. Users can swiftly generate highlight reels that capture important moments, saving them valuable time spent on video review. Additionally, we provide an extensive array of market research services, such as moderation, human translation, recruitment, and program management available through our marketplace, ensuring comprehensive support for all research needs. By leveraging our platform, teams can foster deeper insights into consumer behavior and preferences.
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Stravito
Streamline and store your market research efficiently with Stravito, which allows you to consolidate your findings, locate vital information within seconds, and effortlessly share your insights at the click of a button. Regardless of your location, you can remain informed and up-to-date with the most recent research developments. Access consumer insights from anywhere, enabling you to formulate impactful marketing strategies. In moments, you can uncover everything your organization knows about a specific subject. With instant access to the latest insights and research, you can stay inspired and innovative. Stravito is designed for global use yet remains user-friendly for daily tasks. Its tailored interface is crafted to help you save valuable time. While some refer to it as an insight tool, others consider it a knowledge management platform or even the Netflix of insights. Regardless of the terminology used by clients, Stravito empowers them to acquire deeper insights, allowing for the anticipation and swift response to evolving market demands. This adaptability ensures that users can thrive in a dynamic business environment.
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