What is Sender Score?

Your Sender Score is akin to a credit score, evaluating the trustworthiness of your email activities instead of your financial history; it serves as a barometer for the effectiveness of your email marketing strategies. This score ranges from 0 to 100, indicating your sender reputation and how mailbox providers view your IP address. A variety of elements can affect your sender reputation, such as the rate of spam complaints, the volume of emails sent to non-existent addresses, whether your IP appears on any blacklists, and several other relevant indicators. If your Sender Score drops below 70, it’s a clear sign that improvements are necessary to boost your sender reputation. To better understand the criteria that mailbox providers utilize to determine which senders reach the inbox, you might find it beneficial to download the Fundamentals of Email Marketing. Following industry best practices is crucial while you continuously refine your email strategy. Furthermore, to enhance your grasp of how to create and sustain an effective email program, downloading the Secrets of Best in Class Senders is also recommended, as it provides insightful tips and techniques. By utilizing these resources effectively, you can dramatically elevate the results of your email marketing initiatives and achieve greater engagement with your audience.

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Screenshots and Video

Sender Score Screenshot 1

Company Facts

Company Name:
Sender Score
Date Founded:
2018
Company Location:
United States
Company Website:
www.senderscore.org

Product Details

Deployment
SaaS
Training Options
Documentation Hub
Online Training
Webinars
Support
Standard Support
Web-Based Support

Product Details

Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English

Sender Score Categories and Features

Email Testing Tool

A/B Testing
Accessibility Testing
DMARC Analytics
Deliverability Rates
HTML Validation
IP Blacklist Checking
Improvement Recommendations
Pre-Send Email Testing
Preview Across Browsers & Devices
Reporting / Analytics
Sender Reputation Scoring
Spam Testing