Kochava
Established in 2011 as a pioneer among mobile measurement partners, Kochava now facilitates campaign tracking across all devices, channels, and audience segments. Leverage advanced multi-touch attribution, innovative marketing mix modeling, and continuous incremental measurement techniques to cultivate growth strategies that are both data-driven and respectful of privacy. Gain insights into which cross-channel methods effectively enhance customer acquisition and retention.
The platform boasts essential features such as comprehensive app attribution and analytics, cost and return on investment assessments, deep linking capabilities, marketing data management, ETL support, ad fraud detection, and a suite of strategic services. Kochava’s extensive library of software development kits (SDKs) ensures seamless measurement support across mobile applications, connected TVs, websites, and various other devices. With integrated solutions, clients can effortlessly activate and evaluate their campaigns on platforms like Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and a multitude of additional ad networks, CTV platforms, and major publishers.
Adopt a privacy-centric measurement approach with comprehensive support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a forward-thinking marketing mix modeling platform that safeguards your measurement capabilities for the future. This commitment to privacy not only enhances data integrity but also builds trust with users, ensuring sustainable growth in an ever-evolving digital landscape.
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CampaignTrackly
CampaignTrackly provides marketers with a streamlined and uniform process for tracking campaign URLs, effectively resolving issues related to missing or inaccurate advertising data, which can lead to poor marketing choices.
With its robust automation and integration capabilities, the platform simplifies the creation and management of campaign URLs, allowing marketers to efficiently oversee their data while significantly reducing the time spent on these tasks.
Featuring over 65 automation tools, CampaignTrackly is designed to be user-friendly and easily adaptable, minimizing technical clutter and preventing disruptions as users generate UTM links directly within their preferred applications, such as Excel, Google Sheets, and various email service providers like Mailchimp and HubSpot.
By integrating with major marketing platforms like SalesForce and WorkFront, it provides fully automated workflows for campaign URL creation, which helps to eliminate manual tasks and the potential for errors.
As a result, marketers turn to CampaignTrackly to not only standardize their campaign URLs but also to derive reliable insights that inform successful marketing strategies and enhance return on investment.
In essence, this platform revolutionizes the way marketing teams approach campaign tracking, ensuring that they can focus on what truly matters: driving results and making data-driven decisions.
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zat.ink
Harness the capabilities of cutting-edge short links designed to keep you in control through customizable features for shortening, targeting, and tracking. Unlock valuable insights about your audience while effectively measuring traffic to ensure you are in charge of your links. Customize user experiences by redirecting based on various factors such as location, device type, or language preferences. Boost your marketing initiatives by integrating tracking pixels, which support audience retargeting strategies. Explore comprehensive analytics that provide a deeper understanding of user behavior and link performance, allowing you to make informed content decisions. Effortlessly share your links on popular social media platforms or via QR codes for convenient access. Protect your links with options for password security and expiration settings to enhance safety. Easily export all your links along with their statistics in CSV format, streamlining your workflow. This all-encompassing link management tool enables you to brand, monitor, and distribute your shortened links with remarkable efficiency. With a suite of sophisticated features, you can shorten, share, and export your links without hassle. Keep your links organized by categorizing them into custom spaces, improving clarity and accessibility for users. Enhance your brand's reputation by personalizing links with your unique domain, fostering trust that can significantly increase click-through rates. In the end, our rich analytics will offer you a clearer picture of your audience, allowing for effective strategy optimization that yields better results. This empowers you to stay ahead in your marketing game and adapt to ever-changing user preferences.
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Yohn
Yohn.io offers a variety of features for managing online presence, including the ability to shorten website links with your own custom domains, generate QR codes, create digital business cards, share files, and more.
Here's a summary of Yohn's capabilities:
QR Code Generator:
Easily produce clean and scannable QR codes while monitoring user interactions with them.
Digital Business Card Creator:
Design digital business cards as QR codes, Apple/Google Wallet cards, or landing pages, allowing others to save your contact details effortlessly with a quick scan or button tap. You can create visually appealing branded cards or opt for one of the professional templates available. Whether you need a single card or hundreds for your team, Yohn simplifies the process with its compatibility with nearly all HR software.
Custom URL Shortener:
Generate personalized short links using your own domain with customizable URL slugs, while also tracking the number of clicks. Basic metrics are readily accessible on your dashboard, but for those interested in deeper analysis, raw click data can be downloaded for further examination. Additionally, Yohn's user-friendly interface makes it easy to manage all your digital assets in one place.
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