What is TapInfluence?
The influencer marketing platform leverages advanced technology to create a user-friendly marketplace featuring over 550,000 content creators. With the Influencer Discovery tool, you can gain in-depth insights into potential influencers to find the ideal match for your brand's vision. Whether your marketing goals are ambitious or straightforward, you can design and execute influencer campaigns of any complexity. Transition away from tedious spreadsheets and outdated manual processes; instead, adopt a comprehensive workflow that consolidates everything you require in one place. Customize your campaigns to fit your operational preferences, allowing for collaborative tracking of various projects. Specify your requirements and easily integrate links, images, and external tracking tools within the Unit Details and Elements sections. Fine-tune your budget with bid limits that connect your proposals with targeted creators based on demographic, socio-economic, and geographical data. Moreover, you can filter through vital platforms or categorize by critical audience metrics like age, gender, language, and income to boost your campaign's impact. By taking advantage of these innovative features, you can significantly enhance your influencer marketing strategy, ensuring it reaches new levels of success. Ultimately, this platform offers a streamlined way to manage your influencer collaborations, making the entire process more efficient and effective.
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Create a link between your business and top influencers with TapInfluence
Date: Jul 23 2021SummaryWe started using TapInfluence to implement in our company a marketing strategy based on data collection and interaction of the most successful influencers in social networks for our analysis and reporting system, the automated system of the application allows the use of the platform to be more simple, efficient and lightweight for users. This application is fully suitable and functional for independent marketers, B2C clients and only for medium-sized digital marketing companies (as its price might not be so affordable for small businesses); who wish to exploit the potential of their internet platform through the hiring of influencers to keep up to date with the most relevant information and develop their own content from the most influential data.
PositiveTapInfluence's platform has allowed us to get in touch with social media influencers with whom we have arranged advertising programs that have benefited us in promoting our business. TapInfluence has an automation service to connect with influencers, thus extending your business with the publicity that influencers can generate to expand your domain and presentation on the internet. The software allows you to search for the most influential people based on categories, in a tab dedicated only to this option, thus saving us the time of searching for ourselves in each social network among the millions of influencers that exist.
NegativeAlthough the TapInfluence platform allows us to communicate within itself with influencers, it does not integrate the option to establish or define negotiations or contracts, we must resort to a third application for this. We consider TapInfluence's integrated functions to be very simple compared to the subscription price, which is quite high for an application that offers such basic services.
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