What is Tikra?
Tikra provides server-side conversion tracking specifically designed for online stores built on Shopify and WooCommerce. It efficiently captures paid orders and conveys eligible purchase events from its servers to various advertising and analytics platforms, contingent upon obtaining buyer consent. Store owners have the ability to review their orders in conjunction with browser and platform reports, gaining access to detailed order records that specify the information transmitted and the response from each platform. Tikra also routinely checks the success of these deliveries and can attempt to resend any eligible orders that were not accepted by a specific platform. For Shopify merchants, the process begins with a free diagnosis, while WooCommerce users can depend on Tikra's dedicated team for assistance with setup. By subscribing to paid plans, store owners can ensure ongoing server-side order deliveries, making it ideal for those focused on accurately tracking purchase attribution and guaranteeing successful delivery of conversion events to their advertising and analytics platforms. While Shopify users can directly install the app, WooCommerce operators can make use of a WordPress plugin, and both types of users manage their accounts through a user-friendly web interface. Furthermore, Tikra’s extensive support framework empowers store owners to refine their tracking and attribution strategies effortlessly, enhancing their overall operational efficiency. As a result, Tikra stands out as an essential tool for e-commerce businesses aiming to optimize their online performance.